We're hiring

We love digital - Call
03332 207 677
and say hello - Mon - Fri, 9am - 5pm

Call 03332 207 677

Stephen Logan

Improvements Announced to Bing Local

11th Feb 2011 News, Industry News Less than a minute to read

Bing logoChanges have been made to the way in which search queries are dealt with in Bing Local.

The offshoot of the search engine will now recognise a user’s location, providing them with tailored results based on what term they have entered.

It will also take into account a person’s previously-made searches when listing results.

Aidan Crook and Sanaz Ahari from Bing Search explained the goal of this change is to help users “re-find” websites they often visit more easily.

“The beauty of thinking differently about personalised searching is that it enables us to construct elegant solutions that require a minimal amount of personal information and, frankly, often exhibit better results,” the pair said.

Earlier this month, Harry Shum, corporate vice president at Bing, criticised claims from Google that his organisation has been copying its search results, telling users of SEO services that it uses more than 1,000 different signals and features in its ranking algorithm.

Share this post

What do you think?

aspect-ratio
koozai-speaking-event-brightonSEO
Callum Coard

BrightonSEO Roundup: Practical Insights into Winning Featured Snippets

Callum Coard
5th Oct 2018
News
aspect-ratio
Koozai-team-at-brightonSEO_2018
Michael Lam

BrightonSEO Roundup: Take your Site Speed Optimisation to the Next Level

Michael Lam
@Mikelam129
4th Oct 2018
News

Digital Ideas Monthly

Sign up now and get our free monthly email. It’s filled with our favourite pieces of the news from the industry, SEO, PPC, Social Media and more. And, don’t forget - it’s free, so why haven’t you signed up already?
  • We’ve got some really cool stuff we want to share with you. So you don’t miss out, let us know which of the following you want us to email you about going forward:
  • This field is for validation purposes and should be left unchanged.