We love digital - Call
03332 207 677 and say hello - Mon - Fri, 9am - 5pm
Call 03332 207 677
Improvements Announced to Bing Local
Changes have been made to the way in which search queries are dealt with in Bing Local.
The offshoot of the search engine will now recognise a user’s location, providing them with tailored results based on what term they have entered.
It will also take into account a person’s previously-made searches when listing results.
Aidan Crook and Sanaz Ahari from Bing Search explained the goal of this change is to help users “re-find” websites they often visit more easily.
“The beauty of thinking differently about personalised searching is that it enables us to construct elegant solutions that require a minimal amount of personal information and, frankly, often exhibit better results,” the pair said.
Earlier this month, Harry Shum, corporate vice president at Bing, criticised claims from Google that his organisation has been copying its search results, telling users of SEO services that it uses more than 1,000 different signals and features in its ranking algorithm.
Share this post
About the author
Stephen Logan
Stephen Logan was a Senior Content Marketer at Koozai. With four years experience writing exclusively for the search engine marketing industry, he has amassed a wealth of industry related knowledge. He will be breaking news stories and contributing compelling SEO related stories.
The Psychology Of Colour In Marketing
When it comes to building a content marketing campaign, it can be difficult to know where to start. You may have an initial idea but bringing it to life and getting your message seen are always harder than initially thought.
(more…)-
Koozai Launches Free Breakfast & Learn Events
We’re excited to announce that we’re launching a series of free Breakfast & Learn events for brand-side marketers. Our digital marketing experts will help you to boost your SEO, paid media, paid social and content marketing knowledge over breakfast.
(more…)
What do you think?