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Mobile web is changing the way people use the internet, with half of all new connections coming from smartphones and similar devices.
That is according to Google’s Inside AdWords blog, which explains to users of pay per click services it is possible to target this new audience and reach more customers.
Its free online interactive course tomorrow (February 16th) will tackle the issue and look at how to start using mobile advertising.
The session gets underway at 15:00 GMT and lasts for one hour, with a question and answer session at the end.
According to a previous blog post from the same source, mobile web has dramatically changed customer behaviour around the world, with businesses having to keep up with this trend in terms of their marketing.
Tomorrow’s course will explain to companies which trends they should be aware of and how they can adopt strategies to deal with these changes.
Businessman Checking His Schedule On Cell Phone via BigStock
We continue to go from strength to strength here at Koozai, and we are very proud to announce that our London branch has expanded into even bigger and better offices.
Google Tag Manager (GTM) is a powerful tool and when properly understood and implemented, can be an SEO’s best friend.
However, before you can actually begin a migration to GTM, you need to take some key steps to ensure everything goes to plan.