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Google SearchWiki Expands Personalised Search Results
As discussed in one of my posts from last week – Personalised Search Rankings and SEO Success – the personalisation of search results means that now, more than ever, you need to focus on more than just your search position in the major search engines.
Now Google have launched SearchWiki. This service allows users who are logged in to their Google account to promote (move up) or remove listings from their personalised search results:
Google SearchWiki Personalised Results
They can even add URLs themselves and notes to listings. As I write, conspiracy theorists everywhere are preparing blog posts and articles about how Google will use this data. For their part, Google state clearly that any adjustments are associated with your Google Account and will only affect your search results. So there you have it, SearchWiki will not improve your search rankings and that’s official!
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How To Use ‘Answer The Public’ In Your Content Strategy
A generally accepted fact in the world of Content Marketing is that being useful is one of the main criteria for achieving results with a content campaign.
But how do you find out which questions your audience needs answers to?
At Koozai, one of our starting points tends to be Answer the Public. (more…)
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What Is The Difference Between Digital PR And Traditional PR?
Digital public relations (digital PR) can be an effective way to increase brand visibility and drive more quality traffic to your website or landing page. But just what is digital PR and how does it differ from traditional PR techniques? Here’s an overview of the differences (and similarities). (more…)
What do you think?