We're hiring

We love digital - Call
03332 207 677
and say hello - Mon - Fri, 9am - 5pm

Call 03332 207 677

Stephen Logan

Google Explains Importance of Local Listings

19th Mar 2010 News, Industry News Less than a minute to read

GPS navigation, travel and tourism cocneptGoogle has advised businesses on the importance of making their listings easily available on its search and map functions.

Discussing the matter on its Inside AdWords site, the organisation points out that the majority of people turn to the internet whenever they need information about a company.

As a result, firms should use SEO services to make themselves visible to internet browsers.

“Creating a business listing in the Local Business Centre helps ensure potential customers find you and allows you to maintain full control over how your listing appears,” Google notes.

Similarly, location targeting can also be used via an AdWords account to ensure that advertisements are only displayed to people within close proximity to the enterprise.

Also this week, Google announced that it has allowed all publishers access to multiple Google-certified ad networks, which means that they may be able to generate higher revenue as more firms compete for space on their websites.

Image Source

GPS Navigation via BigStock

Share this post

What do you think?

  • aspect-ratio traditional-vs-digital-pr-blog
    Vicky Taylor

    What Is The Difference Between Digital PR And Traditional PR?

    Digital public relations (digital PR) can be an effective way to increase brand visibility and drive more quality traffic to your website or landing page. But just what is digital PR and how does it differ from traditional PR techniques? Here’s an overview of the differences (and similarities). (more…)

    Vicky Taylor
    @vicky_taylor
    8th May 2018
    Digital PR
  • aspect-ratio brightonseo-2018-keynote-speaker
    Natalie Mott

    BrightonSEO 2018 Recap – Part 4 (With Slides)

    Coming in with the final of our four blogs recapping BrightonSEO 2018, here’s our final rundown of the talks with actionable takeaways and slides.

    For more slides from today’s conference, check out part 1, part 2 and part 3 of our BrightonSEO 2018 roundups.

    (more…)

    Natalie Mott
    @njmott
    27th Apr 2018
    News

Digital Ideas Monthly

Sign up now and get our free monthly email. It’s filled with our favourite pieces of the news from the industry, SEO, PPC, Social Media and more. And, don’t forget - it’s free, so why haven’t you signed up already?
  • We’ve got some really cool stuff we want to share with you. So you don’t miss out, let us know which of the following you want us to email you about going forward:
  • This field is for validation purposes and should be left unchanged.