We're hiring

We love digital - Call
03332 207 677
and say hello - Mon - Fri, 9am - 5pm

Call 03332 207 677

Stephen Logan

Bing To Ring The Changes

12th Nov 2009 News, Industry News 1 minute to read


Changes are afoot over at Bing. The world’s third favourite search engine, which is soon to be adopted by Yahoo (the second most popular), have announced a raft of changes designed to improve user satisfaction and develop their burgeoning social media interaction.

The integration of Twitter has been on the cards for some time, even though it was only finally confirmed last month [see: Google and Microsoft Complete Twitter Deal to Herald Real-time Search Era], so this is certainly a major part of the ‘Decision Engine’s’ revamp. Their Facebook tie-in was something of a surprise, arguably even more so the latest announcement also points towards a Wolfram Alpha collaboration.

For those who aren’t familiar with Wolfram Alpha, it is essentially a semi-intelligent ‘Answer Engine’. So if you want to find out the population of Liechtenstein or the answer to a complex equation, it will provide an answer along with other associated statistics. Very clever indeed, although sadly it remains a much underused resource. Bing could certainly change all of that. If you want to find out more about Wolfram Alpha read our earlier post entitled Wolfram Alpha is Released…Finally, or even the Wolfram Alpha site itself.

Other improvements will include an update to Bing Maps, a hover preview tool that allows you to try before you click and improved travel information, including flight prices and dates. Finally it seems Bing is taking real steps to fulfil its promise as the world’s first Decision Engine. With Bing taking over the reins at Yahoo in the not too distant future, it needs to fine tune its commercial edge and show the world why they should abandon Google.

The changes won’t be in effect on UK searches for a few days yet as Microsoft will be rolling out the changes on the other side of the pond initially. If you would like to find out more about the updates, visit the Bing Community Blog.

Share this post

Stephen Logan
About the author

Stephen Logan

Stephen Logan was a Senior Content Marketer at Koozai. With four years experience writing exclusively for the search engine marketing industry, he has amassed a wealth of industry related knowledge. He will be breaking news stories and contributing compelling SEO related stories.

3 Comments

What do you think?

  • aspect-ratio Koozai - New Offices in Old Street, London
    Cat Birch

    We’ve Expanded Into Bigger And Better Offices In London

    We continue to go from strength to strength here at Koozai, and we are very proud to announce that our London branch has expanded into even bigger and better offices.
    (more…)

    Cat Birch
    @MissCatBirch
    9th Feb 2017
    News
  • aspect-ratio Google Tag Manager
    Emma North

    An SEO’s Guide to Planning Google Tag Manager Migration

    Google Tag Manager (GTM) is a powerful tool and when properly understood and implemented, can be an SEO’s best friend.

    However, before you can actually begin a migration to GTM, you need to take some key steps to ensure everything goes to plan.

    (more…)

    Emma North
    2nd Feb 2017
    Analytics

Digital Ideas Monthly

Sign up now and get our free monthly email. It’s filled with our favourite pieces of the news from the industry, SEO, PPC, Social Media and more. And, don’t forget - it’s free, so why haven’t you signed up already?