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SEO Blog Posts

  • Mike Essex
    78% of CMO's See Custom Content As The Future Of Marketing (Infographic)

    Content Marketing GeniusIt’s Guest Post Time!

    The above is just one of the great statistics in our guest Infographic this time from Demand Metric. It’s not just managers who love content either, in fact 70% of customers said they felt closer to a company as a result of content marketing

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  • Dean Marsden
    Big List Of Google Webmaster Resources

    checklistUnless you’ve been living like its 2005, you should be aware that the first role of doing SEO is to make sure your website complies with Google’s Webmaster Guidelines. If it is not in line with these guidelines then you can expect to see some issues with its indexation and visibility in the Google search results.

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  • Emma North
    Essential 2013 SEO Health Check Guide

    SEO Health Checks - Heart & Health2012 was a year of change for the SEO industry and it already feels as though 2013 will be every bit as turbulent. It has never been more important to ensure your site’s SEO is healthy.

    This guide is intended as a comprehensive resource for carrying out a review of your site’s health and SEO performance. It is also designed to ensure that your site is not just healthy now, but will hold up against the promise of more Google algorithm updates and be protected against manual penalties. You can also download my free PDF checklist to use alongside your own SEO health review.
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  • John Waghorn
    Why Research Should Be A Fundamental Part Of Your Content Strategy

    Research Is KingCreating a detailed and thorough content strategy will take time, although making the effort to do this in the first place will bring its own rewards. Within your overall strategy, there will be a number of areas that you will need to address, from how to promote the content once it’s been created, how to measure its success and of course, undertaking the correct level of research before you get started.

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  • Gemma Birch
    The Importance of Localisation in International SEO

    LocalisationIt’s Guest Post Time!

    Gemma Birch looks at the best ways to localise a website by region, content types and keyword research as well as how to get that content found.  

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  • Laura Phillips
    How To Create An Effective 404 Error Page

    404 SkullThe 404 page is an important, but much overlooked and unloved part of many websites. What is it for? How do you create one? Does anyone care? In this post we aim to explain all these things plus give you some brilliantly unusual examples to inspire you.

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  • Mike Essex
    14 SEOs Reveal Their All Time Favourite Tools

    SEO ToolsWith so many SEO tools that come and go, what are the tools that have stood the test of time and are still being used today? We asked the Koozai team to tell us which tools they still love with all their hearts and why they love them. We also want to hear all about your favourite tools in the comments.

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  • James Perrin
    What Radio Can Teach Us About Content Marketing

    On Air MicrophoneBear with me on this one. For decades, radio stations all over the world have had to create programmes and schedules dedicated at bringing in listeners; and at the heart of it is good quality content, albeit, content over the airwaves. So what can Content Marketers learn from the world of radio, if anything?

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  • Oliver Ewbank
    14 Essential Characteristics For The Modern SEO Professional

    Who Are YouIn the world of Search Engine Optimisation it’s very rare that you find two SEO’s that think exactly the same. Search professionals come in all shapes and sizes with a range of different techniques and tactics. That said there is no denying that we all have similar characteristics. This blog post will look at the common characteristics of a rounded SEO and how they are applied to an SEO campaign.

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  • Andy Williams
    Guaranteed Number One Rankings in 48 Hours and Other Lies From Scammers

    Bogus SEO EmailsPicture the scene;

    Spring is here, the sun is finally out, the evenings are light again and birds are singing. I’ve had a great day at work. The kids come running up to me as I walk through the front door, pleased to see me, gagging to share the news of their day with me. The dog brings me my slippers*. Dinner is on and it smells amazing. The footie is on the TV. That evening all is perfect and I sit down to quickly read my emails:

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  • Oliver Ewbank

    Anyone who works in the marketing industry knows that recruiting a top SEO professional is no easy task. So today I’m going to talk you through some tips on how to find a really good SEO professional.

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