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SMX London is one of the biggest Search Marketing events in the UK and this year I have had the fantastic opportunity to attend. On Day 1, I have stuck to the SEO track throughout the day and took the following tips, advice and key takeaways from the fantastic talks.
This year’s On The Edge Digital conference takes place at the Congress Centre in London; covering a broad selection of hot industry topics, including Digital Marketing strategy, data analysis, mobile and email marketing, as well as best-practice techniques in SEO. Check out some of the top tips from the conference.
Banner Advertising has captured website user’s attention for many, many years. Where other online advertising platforms have changed with different implementations, the traditional banner advert has remained a standard that doesn’t get old. If you’re new to this platform, check out how to make your adverts stand out.
This month, in our 13th Koozchat, we asked the Digital Marketing community 10 questions pertaining to Online Marketing and ‘Keeping Google Happy’.
So you’re creating great content, keeping your social channels updated with it and generally ticking the basic boxes for ‘spreading the word’. It’s a good start. But unless you have millions of loyal and interested followers, you won’t see much return. You need to start engaging with influencers.
Meta data is only one piece of the SEO jigsaw, however it is a pretty big and important part. Getting it wrong or being lazy will hold you at a disadvantage to your competitors, and hinder your ability to rank well for targeted search terms.
So, you are a business owner and you have a website. You rely on your site to bring in a percentage (if not all) of your revenue. You aren’t ranking as you would like and you know you need to get moving in the search engines to start bringing in the big money. But before you start with DIY SEO, check out these pitfalls to avoid.