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Imagine a world without links and a web without link bulding. It’s a scary concept but what if Google removed link value from their algorithm altogether? This blog post will explore the other ‘off page’ SEO factors (and some new factors) so you can be less reliant on links.
With more mobile devices connected to the internet this Christmas than ever before and the huge increase in tablet devices likely to be unwrapped tomorrow, it’s no surprise that the internet and digital devices are becoming a big part of our Christmas experiences.
More and more businesses are now on board with the importance of content marketing, but its one thing to know how vital it is to your digital strategy and another to actually implement and stick to it as a valuable asset.
Google Analytics (GA) is a great tool for businesses to track their website data; It’s relatively easy to implement, it’s simple to use and best of all it’s free! There’s a whole wealth of advanced functionality that can be implemented, but even for someone with little knowledge of Google Analytics, it’s perfect as standard, or at least it should be.
Every client has different needs and goals and no two pieces of content will meet those requirements in the exact same way. To help with this today’s infographic from Copy Press offers a clear look at how you can tie every step in the creation of content together in a way that makes your clients happy.
Whilst offers, bargains, and promotions in the run up to Christmas will encourage customers to buy your products, you should never underestimate the power of website copy in aiding this process.
2013 has been another crazy year for SEO, with numerous updates and even a shiny new [rehashed] algorithm. But what can we take from this year’s changes to aid our SEO in 2014?
In this post I’ve looked at some of the most significant recent changes in SEO and what we should be adding into our 2014 search strategies.
I’ve always felt a bit sorry for vacuums. Hear me out. There are hundreds of brands of vacuum, yet Hoover have capitalised most on both the name and the action. Let’s face it, you’re much more likely to say you are going to “hoover” something than you are “vacuum” it; and all because they probably had a better marketing team at one point or another.