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by Rob Arkell on 23rd November 2007
Seapets website and superstores offer over ten thousand aquatic and pet products, having been established for over 30 years they have one of the largest ranges of brand leading products available online in the UK today.
The market share for online has grown to 14.7% for the first half of 2007, up from 10.5% for the first half of 2006 (Source: IAB Online Adspend Study conducted in partnership with PricewaterhouseCoopers). With over 55% of all online purchases originating from ‘search’ Seapets realise the importance and value of online advertising to their marketing communications.
We have been appointed by Seapets to implement a professional Search Engine Optimisation (SEO) campaign; SEO will maximise Seapets online visibility to potential customers across the top search engines natural/organic rankings.
Search Engine Optimisation, when managed correctly, will only source highly targeted traffic from the search engines giving Seapets much higher conversion rates and providing a fantastic return on investment.
We are very much looking forward to building a good business relationship with Seapets and anticipate great success over the coming months.