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by Rob Arkell on 28th November 2011
The Koozai team are celebrating after being awarded ‘Best in Class’ within the ‘Financial Services’ category at the IMA Awards 2011 for the excellent Organic Search (SEO) campaign performed for Payday Power [see: IMA Award - Winners Page].
At last year’s awards, Koozai won the IMA ‘Best in Class’ Award under the ‘Retail’ category for our entry ‘Organic SEO for Merlin Cycles Ltd’ [see: Koozai Scoop Best in Class at the Interactive Media Awards].
The ‘Best in Class’ award is the highest level of achievement offered by the IMA Awards, so to receive this level of recognition is a fantastic achievement for our team, and a real testament to all of the hard work that has gone into making the project such a success.
Within an extremely competitive financial marketplace, Payday Power have seen organic traffic increase dramatically by 208% year-on-year, and loan applications increase by an impressive 207%, providing the client with a measurable return on their SEO investment.
Congratulations to the whole team at Koozai and if you would like to read more about our recent awards and accolades please visit our SEO Awards page.