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First Class Sailing are an existing client of Koozai, who are keen to look at ways of getting even more out of their search engine marketing.
Adding a Blog to any site is a great way to get fresh updated content onto your website, to keep the search engines coming back for more. They help to engage your audience as well as improve your visibility for the blogged about subjects.
We will be providing First Class Sailing with a customised WordPress Blog, that will fit the design theme of the existing website.
To find out more please read our recent post – How To Set Up A WordPress Blog?
The Sales Director for Koozai, Rob Arkell has an unrivalled passion for digital marketing. Rob has been incredibly successful at driving businesses forward; when he’s not busy selling he will be contributing useful and intuitive knowledge regarding this aspect of the industry.
2nd Dec 2014 SEO | No Comments
Appearing in local search results can be quite a challenge for small businesses, especially if little technical knowledge is available to improve Local SEO. Although easy to implement, many small businesses still don’t use Schema.org Markup on their websites. This is incredibly useful when trying to achieve relevancy with your business in local searches and […]
7th Feb 2014 Analytics | No Comments
As digital marketers, hopefully you’ve heard a lot making websites responsive. Responsive website design is the best way right now to have a website that performs well on mobile devices and performs well in the search engines. Responsive design involves keeping URLs, site structure and content the same over all devices only changing the styling […]
13th Feb 2014 Analytics | 1 Comment
Last month I wrote a blog post on how to Enhance your Content Marketing Strategy with the use of Google Analytics but one thing that wasn’t covered in the post was offline content marketing. It is still important to be able to monitor the success of your offline marketing campaigns to understand what works and […]
19th Aug 2014 Content Marketing | 1 Comment
In order to run a successful Content Marketing campaign, it’s crucial for you to determine what your digital goals are first. This way, your campaigns will be more focussed and targeted, and it will be easier to observe if results are actually being achieved. Therefore, as a business your first port of call is to […]
6th Jan 2015 Analytics | 3 Comments
To earn search engine rankings (Google Love) you need to provide users with a good ‘post click’ experience. A good user experience can be communicated to Google through quality bounce rate and the amount of time a user spends on your site. This post will look at user experience and how improving your bounce rate […]
9th Sep 2014 SEO | 2 Comments
Search Engine Optimisation has evolved beyond recognition over the last decade with a crackdown on spam by the popular search engines and a shift in the way people are finding information through search. The outdated goals of counting backlinks and a focus on rankings are much less relevant metrics than before for SEO campaigns. So what’s […]
4th Feb 2014 Social Media | 12 Comments
To think that just a few years ago Pinterest didn’t exist, its growth has been exponential. Initially released as invitation only in March 2010, the site now has over 70 million users. If that’s not a good reason to join the party, I don’t know what is. It’s not enough to sign up for a […]
3rd Mar 2014 Social Media | 2 Comments
No link between SEO and +1s? No problem. But to give up on social media and go into SEO alone is about as sensible as shooting yourself in the foot, then shooting the other foot so it matches. In this post, I’m going to look at why it doesn’t matter if SEO social signals don’t exist and […]
17th Mar 2014 Analytics | 3 Comments
Choosing to redesign your website isn’t a decision you should just make because you feel it needs to be updated. Many of your visitors may be put off by the change, so it’s important to make the redesign worthwhile – and that means having conversions at the forefront of your mind. Redesigning a website is […]
26th Aug 2014 Social Media | 2 Comments
In today’s Digital landscape, social media is a great tool for businesses to communicate and build relationships with audiences. In most cases, it has become an essential tool for long terms success and survival, particularly if you’re in a volatile or busy market. To ensure that your business doesn’t drop the ball on Social Media, […]
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