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Events2 Ltd are an Event Management Company specialising in conferences as well as team building and development days.
We are delighted to have been appointed by Events2 Ltd as their expert UK SEO partner and look forward to delivering a successful campaign over the forthcoming months.
To find out more please visit our Search Engine Optimisation Services page.
The Sales Director for Koozai, Rob Arkell has an unrivalled passion for digital marketing. Rob has been incredibly successful at driving businesses forward; when he’s not busy selling he will be contributing useful and intuitive knowledge regarding this aspect of the industry.
2nd Sep 2014 Paid Search | 2 Comments
Last month I covered the different types of fee models that a marketing manager or business owner would likely encounter when searching for which PPC management agency to use. These included performance and spend based fees versus fixed fee and self-management. This month I want to expand on the benefits, limitations and usefulness of using […]
20th Nov 2014 Social Media | No Comments
“Holidays are coming, holidays are coming…” It’s official; Christmas is fast approaching and even if you’re not excited about the holidays just yet, the big brands have been preparing for this moment for months. The festive season is an incredibly important time for brands, both big and small, as are the many other holidays and international events […]
25th Sep 2014 Social Media | 11 Comments
If your ecommerce business is not utilising social media, it’s time to catch up. There are many brands finding success through social media marketing, growing their communities and seeing significant engagement across the board. Effectively managing your social media platforms allows you to not only promote your products, but also create and monitor conversations with […]
25th Mar 2014 SEO | 6 Comments
The importance of SEO can’t be under estimated, even in these ever changing times. Whilst the majority of online businesses favour a national campaign, without also running a Local SEO campaign your business could be missing traffic that should otherwise be yours. Does this sound familiar? Ask yourself the following questions, are you carrying out a […]
17th Apr 2014 Paid Search | 3 Comments
You may be aware of the growing need to allocate some of your marketing budget for a Pay per Click (PPC) campaign, but with every industry and business being unique, do you know how much to allocate for your campaign? If you can set the right PPC budget, you can deliver genuine value to your business […]
3rd Jul 2014 Paid Search | 1 Comment
Every organisation has limitations when it comes to developing marketing campaigns whether it’s because of a lack of resources, time, expertise or finance. Pay per Click (PPC) advertising is ideal for overcoming these limitations due to the amount of flexibility of the system which allows for immediate changes at any point. Whatever your limitations, find […]
27th Mar 2014 Content Marketing | No Comments
The modern digital landscape is forever changing. The growing number of marketing channels and services means that for any business it’s difficult to know where to start, and which service is the most effective at delivering a good ROI. That’s precisely why integration is key for your next digital campaign, which we’ll be looking at […]
28th Apr 2014 Brand | 2 Comments
In a noisy marketplace, competition is fierce, and if you’re an online business, chances are the ferocity of the opposition will be even more intense. That is, unless of course, your company thrives on an unrivalled, niche product or service. However, for those who are not too dissimilar from close competitors, establishing a solid identity […]
16th May 2014 Paid Search | 7 Comments
Whether you’re a marketing manager, a marketing executive or an agency assistant, if you’re thinking about starting up a Pay per Click (PPC) campaign then you are likely to be asked most of the following questions, before the powers that be can approve it. Here are some short and more in-depth answers to help you […]
12th Feb 2015 Content Marketing | 1 Comment
Whether you’re working in-house or agency side, putting together a cohesive team is paramount to the success of any online campaign. If you stop and think about all the different marketing disciplines and channels, your campaign may transcend across two, three or ten different teams, depending on goals and budget. With this in mind, are […]
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