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Advance Digital Graphics Ltd specialise in Exhibition Banners and Display Graphics. The business came to Koozai in order to greatly improve the presence of the company site across the major search engines natural listings.
We are delighted to have been chosen as the organisations natural Search Engine Optimisation (SEO) Partner and look forward to delivering a successful campaign.
To read more about how we can help with your SEO requirements please visit our SEO Services page.
The Sales Director for Koozai, Rob Arkell has an unrivalled passion for digital marketing. Rob has been incredibly successful at driving businesses forward; when he’s not busy selling he will be contributing useful and intuitive knowledge regarding this aspect of the industry.
24th Jul 2014 Paid Search | 4 Comments
All too often Display advertising campaigns are set up and then left to run. This always amazes me, as the key to having successful and cost effective Display campaigns is in the optimisation. Setting up and pressing go won’t get you the most conversions, or the most relevant visibility, so optimisation is essential. As such, […]
16th Oct 2014 Paid Search | 1 Comment
As a charity, you rely on getting your message out there about the great work you do, in order to encourage donations and fundraising activity. This means marketing is naturally important to you, but as a non-profit organisation you need to ensure you’re using your budget as effectively as possible. Well how about if you […]
30th May 2014 Paid Search | 2 Comments
Are you complaining that you’re not getting enough conversions? Are you pointing the ‘blame finger’ at AdWords for delivering poor traffic? Or just scratching your head in search of the answer? Well it’s time to look closer to home, because quite often the issue is with your landing pages and not with the channel delivering […]
30th Apr 2014 SEO | 1 Comment
So, you are a business owner and you have a website. You rely on your site to bring in a percentage (if not all) of your revenue. You aren’t ranking as you would like and you know you need to get moving in the search engines to start bringing in the big money. But before […]
28th Apr 2014 Brand | 2 Comments
In a noisy marketplace, competition is fierce, and if you’re an online business, chances are the ferocity of the opposition will be even more intense. That is, unless of course, your company thrives on an unrivalled, niche product or service. However, for those who are not too dissimilar from close competitors, establishing a solid identity […]
1st May 2014 SEO | 5 Comments
Meta data is only one piece of the SEO jigsaw, however it is a pretty big and important part. Getting it wrong or being lazy will hold you at a disadvantage to your competitors, and hinder your ability to rank well for targeted search terms. Here we will look at which Meta tags you need […]
12th Feb 2015 Content Marketing | 1 Comment
Whether you’re working in-house or agency side, putting together a cohesive team is paramount to the success of any online campaign. If you stop and think about all the different marketing disciplines and channels, your campaign may transcend across two, three or ten different teams, depending on goals and budget. With this in mind, are […]
11th Apr 2014 SEO | 11 Comments
…and it’s not organic traffic! It’s easy to watch organic traffic climb consistently after a hefty investment in Search Engine Optimisation and automatically assume success. It’s even easier to deem a decline in organic traffic as failure. But is this really the best metric to consider when measuring SEO success? In actuality, what does it matter […]
17th Apr 2014 Paid Search | 3 Comments
You may be aware of the growing need to allocate some of your marketing budget for a Pay per Click (PPC) campaign, but with every industry and business being unique, do you know how much to allocate for your campaign? If you can set the right PPC budget, you can deliver genuine value to your business […]
31st Jul 2014 Paid Search | 1 Comment
Earlier this week, Harry shared the questions to ask about native advertising giving us a great overview of how it works. Today, I want to talk about the individual elements that will really make your campaign shine. So let’s take a look at the key areas you need to consider when formulating a native advertising strategy. […]
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