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What’s my favourite social platform? Well its Twitter, seeing as you asked. An awesome platform and you can do so much with it. Set up a programme like Tweetdeck correctly you can be at almost any event on the planet, sell your services or products, keep an eye on what people are saying about you and raise your own profile as well as your brands. You can even have a one to one with almost any company (those who are monitoring their Twitter handle). All in real-time. How can anyone not like Twitter? Read more
Something big is following me. A swirling mass casts a shadow on the periphery of my vision. It has tens – no – hundreds of thousands of people caught in its irresistible gravity. It’s growing constantly, swallowing more, and more, and more, snowballing, ballooning, until it is bloated and stretched, warped and distorted from its original form. The rules no longer apply to it.
Most companies, especially SMEs, recognise the importance of customer service. We can’t afford to lose business, especially with the economic climate the way it is at the moment. Every user is important, and companies need to be pro-active in not only their customer acquisition but also in their retention.
It was 8pm on a Sunday night. It could have been any old Sunday night. Nothing was new or out of the ordinary. As usual, I was scrolling through Facebook on my iPhone. For some reason, it struck me that I spend an excessive amount of time on Facebook, but I couldn’t actually explain what I got out of it.
If you’re looking to get more from your Twitter profile, knowing when to tweet and how long each message should be is critical. Today we’re featuring an infographic from Fusework Studios; it provides a fascinating insight into how you can maximise the impact of your tweets based on various factors, including the optimal number of hashtags and the best time of day to tweet, supported by some surprising statistics.
Twitter is one of those platforms you either love or hate. Some people swear by it, others just go as far to create a profile and tend to leave it there. There are even some who use it as a platform to create multiple personas for the alleged website benefits. I imagine most of these people have their own reasons for using Twitter and have their own thoughts on what benefit they feel it brings. Read more
Google and Facebook have held low level talks with Twitter over a possible sale. The move values the micro-blogging site at around $10 billion (£6.2 billion).
Early suggestions are that little other than the valuation of Twitter has actually been discussed, which is believed to be in the region of $8 – $10 billion according to the Wall Street Journal. That’s more than double the $3.7 billion price tag reported a year ago!
At a time when social media platforms are becoming the most visited sites on the internet, new figures reveal Social Media drives just 3% of traffic to retail websites
The market research consultancy ForeSee, have released their latest Social Media Marketing Report today. They wanted to establish what drove visitors to websites, and to do so they surveyed approximately 10,000 visitors to the top 40 websites in the UK.
News gets around pretty quickly these days. Whether it’s a private email, a blog posts or an ‘innocent’ tweet -trouble lurks around every corner for the clumsy communicator.
It appears that real-time search could finally become a reality. Following our post earlier in the month, Twitter negotiating real-time search deal with Microsoft and Google, it looks like the ink is now drying on an agreement that will see the aforementioned search engines gain complete access to the social media site’s network.
This is a brave new world for search engines and could well change the way we view and use SERPs in the future. Bing and Google are now free to start developing ways to incorporate Twitter feeds into their searches, opening up unique opportunities for the respective engines and their users.
This time last week, who can honestly say that they had any more than a passing knowledge of oil distributor Trafigura or reputation lawyer firm Carter-Ruck? Whilst there may be a few out there, I’m reasonably confident that those numbers have swollen significantly over the last seven days.
How about Jan Moir? As a former Outstanding Woman Journalist of the Year, respected food critic with The Telegraph and more recently a columnist with The Daily Mail, you’re more likely to have read her work or heard the name discussed somewhere. Although, that said, she was still far from a household name.