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The world of football has learnt two important lessons about the Internet in as many days. After yesterday’s announcement that Tranmere Rovers were available to buy on eBay, Tottenham Hotspur striker Darren Bent made the kind of Twitter faux pas that would shame Habitat.
First up Tranmere Rovers though. The small Wirral based club with a big reputation for giant killing may be League 1 also-rans, but they came into focus when their owner reacted furiously to their attempted sale on eBay. At $10m for an opening bid you wouldn’t have thought it would be much of an issue, but Chairman Peter Johnson thinks differently suggesting it’s “not a second hand bike we’re selling.”
One of the most important aspects of using Twitter for link building purposes is ensuring that your marketing activity helps foster a targeted following. This can be as simple thinking about what to write in a twitter bio to taking into account social media optimisation when designing a site.
Twitter can also be a great tool to help find relevant link prospects from which you can build relationships with and hopefully gain quality links in a natural way. Read more