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Twitter Blog Posts
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- Social Media
- 26th Jan 2012
- 1 Comment
Social Media Monitoring - Are You Offering Customer Service?
Social Media is now part of every day life. If you spend a percentage of your day online then you will almost certainly have a social profile of some sort. Twitter and Facebook are sites a majority of people are active on, with the likes of Google Plus also now very much in the game.These sites are now so set into our lives that most of us no longer think twice about what we say on them, making them a common place for us to moan. We don’t even give it a second thought. If something has annoyed us then we will Tweet about it.
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- Social Media
- 9th Aug 2011
- Comment
#riotcleanup shows the Other Side of Social Media in the London Riots
A few days after social media was being lambasted in the UK press for its role in the London riots, new media has emerged as a saint over night for its efforts in helping community groups clean up some of the damage that has been caused.Whilst this really is a case of being two sides of the same coin, there’s no doubt that sites such as Twitter and Facebook have played a significant role throughout the recent rioting. As the police continue in their efforts to keep the streets safe, good hearted citizens are offering their help with clean up operations in all of the affected areas of London using the hash tag #riotcleanup on Twitter.
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- SEO
- 13th May 2011
- Comment
What to Write in a Twitter Bio to Help Grow a Following
One of the key aspects of using Twitter to promote yourself, a business, service or product online is to grow a targeted list of followers.
When growing a following it’s important to keep in mind that you want to attract a targeted list of follows. In most cases the ‘right’ sort of followers are those who are interested in what you have to say and therefore more likely to make an interaction (e.g. re-tweet or visit).
A key area you can get the message across about what your Twitter account is about is through your bio; made up of your name, location, a 160 character introduction and one link. With so little real estate to work with, getting a succinct message that tells potential followers what you do and tweet about is key to attracting targeted followers.
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- Social Media
- 22nd Oct 2009
- 3 Comments
Google and Microsoft Complete Twitter Deal to Herald Real-time Search Era
It appears that real-time search could finally become a reality. Following our post earlier in the month, Twitter negotiating real-time search deal with Microsoft and Google, it looks like the ink is now drying on an agreement that will see the aforementioned search engines gain complete access to the social media site’s network.
This is a brave new world for search engines and could well change the way we view and use SERPs in the future. Bing and Google are now free to start developing ways to incorporate Twitter feeds into their searches, opening up unique opportunities for the respective engines and their users.
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- Social Media
- 14th Aug 2009
- 2 Comments
Is Twitter in Danger of Losing Relevance?
Twitter’s rise up through the social media rankings has been nothing short of phenomenal. Backed by a plethora of tech savvy celebrities, the take-up of the micro-blogging service has touched every corner of the globe. But is it an empire built on sand?
From the outside everything seems to be ticking over quite nicely. The site continues to earn new users and is now ranked the 19th largest on the Internet (according to Alexa), so on the face of it everything is going swimmingly. But there are undoubtedly issues, some that could ultimately undermine the service into obscurity.
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- Social Media
- 19th Oct 2011
- Comment
Twitter for Small Businesses - Why and How
Discover why you should use Twitter and how you can use it – even as a small or local business. As one of the Internet’s darling children, most online users have heard of Twitter – even if most of the ones you speak to might admit to ‘just not getting it’… -
- News
- 8th Jul 2011
- Comment
How to Track Online News Trends Effectively
On the back of yesterday’s revelations in the world of news and the relationship with new online media, I thought this would be a good time to talk about trends. The online blogging, networking and news communities feed on trends. There are many metrics available, to measure these. Some look at search engine queries, others look at Twitter trends whilst there are those that tap into global mentions.Statistics can often be deceiving though. Just because a topic is trending, numerical data can never provide any context for why or how relevant it is – there’s certainly no accounting for the accuracy of news. However, if its general spikes you’re looking to determine, then there is certainly value to be had. As mentioned previously, a great tool to use if you want to know what has been or is being discussed online is BlogPulse.
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- Social Media
- 10th Jun 2011
- 2 Comments
Connecting Your Blog to Twitter and Facebook
Social media and social bookmarking platforms play an integral role in getting your blog posts read. One excellent way is to connect your blog posts to your Twitter and Facebook accounts which can be achieved using a very clever piece of software called Twitterfeed.TwitterFeed is incredibly easy to use, but first of all you need to make sure that you have a Facebook and Twitter account. For most, these accounts have already been set up; however there are some that may still be perplexed by social media platforms such as Facebook and Twitter. Well you needn’t be, and if you want to gain links and exposure then it’s definitely worth investing a little time in [See: Social Media Presence ‘Can Improve Link Building’].
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- Social Media
- 6th Jun 2011
- 1 Comment
French News Broadcasters Banned From Saying ‘Twitter’ and ‘Facebook’
Just in case you didn’t believe the headline, I will have to say it again – after all it is worth repeating. That’s right, the French government are banning the use of the words ‘Twitter’ and ‘Facebook’ from being spoken on television or radio news programmes.
In accordance to a 1992 decree, commercial enterprises should not be promoted on news programmes and the French government have decided to uphold this stance. Before you say, “je ne comprends pas”, let’s have a look at what’s happened.
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- Social Media
- 15th Apr 2011
- 2 Comments
Free Tools To Track Your Business's Social Presence
In my opinion, the foundation to any engagement in social media should be the ability to listen to what people are saying about you. Actively engaging in the conversions people are having about your business can be an extremely powerful marketing tool and the benefits can be as diverse as improving your site’s rankings to helping retain existing clientele.
One thing to keep in mind when tracking your business’s social presence is to not only concentrate on brand lead terms. Whilst it is key to see what’s being said about your company’s brand name, it is equally important to monitor phrases relating to the periphery of your business. Mentions of the products or services you provide should be monitored as well.
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- Social Media
- 8th Apr 2011
- 1 Comment
How Can Twitter Help Influence A Site's Rankings?
Like most things, search engines are not going to tell you exactly how this is done, however it is widely accepted that Twitter profiles are scored by search engines to ascertain their authority. The more authoritative a profile, the more likely it is to signal to search engines that what is being tweeted is worthwhile content and should be displayed more predominantly in search results.
So what makes an authoritative Twitter profile? Well again there’s no definitive answer, but there is a general consensus that the following help determine a profile’s authority:
