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The way marketers catch our attention is changing. Technology has given us multiple devices with which we can communicate and interact with the internet and each other; this in turn has led to the world developing a second screen culture. So how marketers take advantage of this trend?
Join me as I take a look at the trends in content marketing so far this year and look forward at what 2013 holds for the rapidly changing digital landscape.
Those of you that have read my last blog post will already know of the invested interest I have in the education of SEO. This is one of the many reasons why, when I heard about the New Year, New Challenges event held every year at Solent University, I jumped at the chance to get involved with it.