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The finance industry is by far the most competitive sector on the internet. Premium search results are littered with high street banks, superior websites and black hat ninjas. When it comes to finance, dominating page one on Google can be a frustrating minefield. However, get it done right and you can reap the rewards of a highly profitable campaign.
Shopping online has become part of everyday life. The simplicity of being able to log onto the internet and buy what you need instead of making a round trip to the shops means that more and more shops are going online.
Infographics are useful ways to display information in a clean, structured and visually appealing way. They work well because they immediately capture people’s attention and they are much easier to browse through compared to lots of text within a Blog post. Read more
If you have experienced a huge drop in rankings over the last few weeks it will be worth checking your Google Webmaster Tools account. If you have received a message about unnatural links (see below) then the chances are you will need to submit a reconsideration request to Google.
When I take on a new client, it’s common to see a number of key pages missing from their site. The pages missing are those that are considered to be key for any successful SEO or PPC campaign.
Images provide a good benefit for your blog posts; they introduce an attention grabbing element alongside your post title and entice people to click through to your site or post. Sometimes the image is all it takes initially to influence someone to visit a page as people are very visually driven and a good image is all it might take considering the number of websites, posts and articles a typical person will see when browsing the net each day.
Establishing an online business can be both an extremely profitable and rewarding endeavour. It can often give you the freedom to work for yourself, a reduced cost to entry and can also be far more profitable than running a physical business, thanks largely to reduced overheads and a far larger reach.
The internet by nature is a fast growing medium. It’s been rapidly evolving ever since it was first conceived. So it shouldn’t surprise anyone that a relatively young industry such as SEO is also in a constant state of evolution.
SEO constantly evolves– it has been a hot topic in the industry for a while, with SEOMoz adopting the term “inbound marketing” and creating Inbound.org, combined with rumours that will be dropping SEO from their brand, becoming simply Moz. All this hype from certain thought leaders (no names mentioned) have spread like a virus among the industry.
I’ve put together a quick list of SEO tools, blogs and resources that I’ve recently stumbled upon and wanted to share. Whilst there are bigger, more established sources out there, it’s sometimes easy to overlook the newer, smaller varieties. So this is a nod in the direction of a few resources that you may not have discovered just yet. However, if you have any others that you wish to add, please feel free to include these in the comments at the bottom of the page. Read more
Mozilla, the creators of Firefox now work to a ‘rapid release process’, meaning you need to get used to seeing a new release every 6 weeks. Most incremental updates to a program result in the version number increasing – from version 3.1 to 3.2 or 3.22 say for example. For Firefox each of the new rapid releases gets a whole number update, so you’ll likely be using version 20 in Q1 2013.