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SEO Resources Blog Posts

  • Graeme Benge
    The Koozai Guide To Using Crazy Egg

    CrazyEggCrazy Egg is an Analytics tool, it’s a CRO tool, it’s an SEO tool, it’s a PPC tool. As much as it has been said before of other tools, I really think this is the Swiss Army knife of Digital Marketing tools and more than just a heat map. We use Crazy Egg at Koozai to help make sense of user conversion and engagement behaviour. We love it, so much so, we’ve put together this handy guide to using it.

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  • Tara West

    As an SEO, I spend lots of time optimising websites to get them indexed by Google, so today I thought I’d turn it around and write about how to get a website removed from Google! This post talks about when you might want to keep content away from Google-Bot, and what your options are depending on whether you own the website.

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  • Harry Gardiner
    Finding An Alternative To Feedburner

    R.I.P. feedburnerLaunched a decade ago, when Facebook was in its infancy and Twitter was merely an idea, Feedburner quickly became the go-to-tool for RSS feeds. Google soon lent its support, by picking up the software in 2007 for a cool $100 million, and for a long time it reigned supreme as the world’s number one RSS service. But, all is not rosy for Feedburner…

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  • Chris Simmance
    .htaccess Files Best Practice Guide With Examples and Functions

    htacess securityhtaccess stands for HyperText Access and is a file that is supported by some web servers. It allows site owners to manually configure elements of how their site is seen or accessed and this can be done at root or directory level. The file was originally used to allow different levels of access at different directory levels of a site. Now though, these files are used for a multitude of different functions from the original access functions to the more sophisticated functions that allow URLs to be rewritten or errors to be handled.

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  • Chris Simmance
    A Guide To Structured Data Markup Implementation Methods

    bigstock-MARKETING-Highlighter-over-ba-13249193Structured data is becoming ever more prominent. You see it (or don’t if it’s implemented correctly) on a lot of sites and it helps search engines to better understand elements of a site’s structure. The search engines then use the structured data in the search results as rich snippets alongside the normal result or they use them to provide more relevant results for the user.

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  • Chris Simmance
    Microsoft SEO Toolkit Review

    bigstock-SEO--Search-Engine-Optimizati-14219222There are a lot of good SEO tools out there and I use loads of them.  Like many SEO professionals I use tools daily and I will often pick one tool over another depending on the needs at the time. Recently I came across the Microsoft SEO Toolkit and have been blown away at how thorough it is as an SEO tool! In this post I will run through some of my favourite features and reasons why everyone should download it for their sites.

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  • Tom Howlett
    50 Elements That Make Infographics Successful [with examples]

    GrowthInfographics are useful ways to display information in a clean, structured and visually appealing way. They work well because they immediately capture people’s attention and they are much easier to browse through compared to lots of text within a Blog post. Read more

  • Oliver Ewbank
    A Complete Guide To SEO For The Finance Industry

    BudgetThe finance industry is by far the most competitive sector on the internet. Premium search results are littered with high street banks, superior websites and black hat ninjas.  When it comes to finance, dominating page one on Google can be a frustrating minefield. However, get it done right and you can reap the rewards of a highly profitable campaign.

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  • James Challis
    Tips For Getting Started With A New SEO Client

    New SEO ClientsA new client can provide a fantastic opportunity to demonstrate your full expertise in Search and lead to the exciting prospect of transforming a website into a commercial success. To make this happen it is vital to get your SEO strategy right from the start.

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  • Oliver Ewbank
    14 Essential Characteristics For The Modern SEO Professional

    Who Are YouIn the world of Search Engine Optimisation it’s very rare that you find two SEO’s that think exactly the same. Search professionals come in all shapes and sizes with a range of different techniques and tactics. That said there is no denying that we all have similar characteristics. This blog post will look at the common characteristics of a rounded SEO and how they are applied to an SEO campaign.

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  • Michael Rolfe
    Why So Many Firefox Updates?

    Firefox LogoMozilla, the creators of Firefox now work to a ‘rapid release process’, meaning you need to get used to seeing a new release every 6 weeks.  Most incremental updates to a program result in the version number increasing – from version 3.1 to 3.2 or 3.22 say for example.  For Firefox each of the new rapid releases gets a whole number update, so you’ll likely be using version 20 in Q1 2013.

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