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SEO Resources Blog Posts

  • Tara West

    As an SEO, I spend lots of time optimising websites to get them indexed by Google, so today I thought I’d turn it around and write about how to get a website removed from Google! This post talks about when you might want to keep content away from Google-Bot, and what your options are depending on whether you own the website.

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  • Harry Gardiner
    Finding An Alternative To Feedburner

    R.I.P. feedburnerLaunched a decade ago, when Facebook was in its infancy and Twitter was merely an idea, Feedburner quickly became the go-to-tool for RSS feeds. Google soon lent its support, by picking up the software in 2007 for a cool $100 million, and for a long time it reigned supreme as the world’s number one RSS service. But, all is not rosy for Feedburner…

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  • Chris Simmance
    A Guide To Structured Data Markup Implementation Methods

    bigstock-MARKETING-Highlighter-over-ba-13249193Structured data is becoming ever more prominent. You see it (or don’t if it’s implemented correctly) on a lot of sites and it helps search engines to better understand elements of a site’s structure. The search engines then use the structured data in the search results as rich snippets alongside the normal result or they use them to provide more relevant results for the user.

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  • Chris Simmance
    .htaccess Files Best Practice Guide With Examples and Functions

    htacess securityhtaccess stands for HyperText Access and is a file that is supported by some web servers. It allows site owners to manually configure elements of how their site is seen or accessed and this can be done at root or directory level. The file was originally used to allow different levels of access at different directory levels of a site. Now though, these files are used for a multitude of different functions from the original access functions to the more sophisticated functions that allow URLs to be rewritten or errors to be handled.

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  • James Challis
    Tips For Getting Started With A New SEO Client

    New SEO ClientsA new client can provide a fantastic opportunity to demonstrate your full expertise in Search and lead to the exciting prospect of transforming a website into a commercial success. To make this happen it is vital to get your SEO strategy right from the start.

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  • Laura Phillips
    How To Create An Effective 404 Error Page

    404 SkullThe 404 page is an important, but much overlooked and unloved part of many websites. What is it for? How do you create one? Does anyone care? In this post we aim to explain all these things plus give you some brilliantly unusual examples to inspire you.

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  • Oliver Ewbank
    A Complete Guide To SEO For The Finance Industry

    BudgetThe finance industry is by far the most competitive sector on the internet. Premium search results are littered with high street banks, superior websites and black hat ninjas.  When it comes to finance, dominating page one on Google can be a frustrating minefield. However, get it done right and you can reap the rewards of a highly profitable campaign.

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  • Samantha Noble

    We recently signed up for a month long trial with Acquisio, a Pay Per Click campaign management tool that is aimed at agencies around the world. Read more

  • Tom Howlett
    How to Best use Squidoo for SEO

    Squidoo, for those who don’t know, is a user-generated hub of information covering a diverse range of subjects. Content is created and uploaded by the general public to create a highly adaptable, multimedia ‘lens’. The subject of the pages can vary from how-to articles to informational pages on niche topics. Once a page grows in popularity, it can provide a strong link to any target site as well as helping to deliver decent levels of targeted traffic. Read more

  • Kieran Sait
    Google’s In-Depth Article Mark-Up - What You Need To Know

    Changes AheadIn August last year, shortly before the Hummingbird algorithm update, Google introduced a new function to its search engine results pages (SERP’s) in the United States that now displays three related in-depth articles at the bottom of the search results page accompanied by images.

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  • Oliver Ewbank
    14 Essential Characteristics For The Modern SEO Professional

    Who Are YouIn the world of Search Engine Optimisation it’s very rare that you find two SEO’s that think exactly the same. Search professionals come in all shapes and sizes with a range of different techniques and tactics. That said there is no denying that we all have similar characteristics. This blog post will look at the common characteristics of a rounded SEO and how they are applied to an SEO campaign.

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