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SEO Resources Blog Posts

  • Harry Gardiner
    Finding An Alternative To Feedburner

    R.I.P. feedburnerLaunched a decade ago, when Facebook was in its infancy and Twitter was merely an idea, Feedburner quickly became the go-to-tool for RSS feeds. Google soon lent its support, by picking up the software in 2007 for a cool $100 million, and for a long time it reigned supreme as the world’s number one RSS service. But, all is not rosy for Feedburner…

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  • Chris Simmance
    .htaccess Files Best Practice Guide With Examples and Functions

    htacess securityhtaccess stands for HyperText Access and is a file that is supported by some web servers. It allows site owners to manually configure elements of how their site is seen or accessed and this can be done at root or directory level. The file was originally used to allow different levels of access at different directory levels of a site. Now though, these files are used for a multitude of different functions from the original access functions to the more sophisticated functions that allow URLs to be rewritten or errors to be handled.

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  • Tara West

    As an SEO, I spend lots of time optimising websites to get them indexed by Google, so today I thought I’d turn it around and write about how to get a website removed from Google! This post talks about when you might want to keep content away from Google-Bot, and what your options are depending on whether you own the website.

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  • Chris Simmance
    A Guide To Structured Data Markup Implementation Methods

    bigstock-MARKETING-Highlighter-over-ba-13249193Structured data is becoming ever more prominent. You see it (or don’t if it’s implemented correctly) on a lot of sites and it helps search engines to better understand elements of a site’s structure. The search engines then use the structured data in the search results as rich snippets alongside the normal result or they use them to provide more relevant results for the user.

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  • Kieran Sait
    Google’s In-Depth Article Mark-Up - What You Need To Know

    Changes AheadIn August last year, shortly before the Hummingbird algorithm update, Google introduced a new function to its search engine results pages (SERP’s) in the United States that now displays three related in-depth articles at the bottom of the search results page accompanied by images.

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  • Chris Simmance
    Microsoft SEO Toolkit Review

    bigstock-SEO--Search-Engine-Optimizati-14219222There are a lot of good SEO tools out there and I use loads of them.  Like many SEO professionals I use tools daily and I will often pick one tool over another depending on the needs at the time. Recently I came across the Microsoft SEO Toolkit and have been blown away at how thorough it is as an SEO tool! In this post I will run through some of my favourite features and reasons why everyone should download it for their sites.

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  • Andy Killworth
    Joomla SEO Explained

    Joomla LogoJoomla (or Joomla! with an exclamation mark for the pedants) is a popular, free content management system (CMS). Whilst it certainly plays second fiddle to its main rival WordPress (9% share of the CMS market versus WP’s 54%) it’s popular in a wide range of industry and web niches.

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  • Oliver Ewbank
    A Complete Guide To SEO For The Finance Industry

    BudgetThe finance industry is by far the most competitive sector on the internet. Premium search results are littered with high street banks, superior websites and black hat ninjas.  When it comes to finance, dominating page one on Google can be a frustrating minefield. However, get it done right and you can reap the rewards of a highly profitable campaign.

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  • James Challis
    Tips For Getting Started With A New SEO Client

    New SEO ClientsA new client can provide a fantastic opportunity to demonstrate your full expertise in Search and lead to the exciting prospect of transforming a website into a commercial success. To make this happen it is vital to get your SEO strategy right from the start.

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  • Laura Phillips
    Top Tips for Creating Meta Data

    HTMLMeta data is only one piece of the SEO jigsaw, however it is a pretty big and important part. Getting it wrong or being lazy will hold you at a disadvantage to your competitors, and hinder your ability to rank well for targeted search terms.

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  • Graeme Benge
    The Koozai Guide To Using Crazy Egg

    CrazyEggCrazy Egg is an Analytics tool, it’s a CRO tool, it’s an SEO tool, it’s a PPC tool. As much as it has been said before of other tools, I really think this is the Swiss Army knife of Digital Marketing tools and more than just a heat map. We use Crazy Egg at Koozai to help make sense of user conversion and engagement behaviour. We love it, so much so, we’ve put together this handy guide to using it.

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