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SEO Blog Posts

  • Ali Moghadam
    Why You Need To Refresh Your Website And Take Control

    Google Logos - Then and NowIf your website was a person, would it be saying this to your customers? “You never visit me anymore. We used to be great together. You’d fill my basket page with products and I’d get them out to you as fast as the postal service could carry them. What happened to us?! Did I get old? Is it a case of out of sight, out of mind? IS THERE SOMEONE ELSE?! I used to be NUMBER ONE!”

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  • Kieran Sait
    Over 90 Insights On Keeping Google Happy (#koozchat)

    KoozchatThis month, in our 13th Koozchat, we asked the Digital Marketing community 10 questions pertaining to Online Marketing and ‘Keeping Google Happy’.

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  • Cat Fyson
    The Importance Of Influencers And What They Mean For Your Business

    bigstock-Influence-Concept--46672900So you’re creating great content, keeping your social channels updated with it and generally ticking the basic boxes for ‘spreading the word’. It’s a good start. But unless you have millions of loyal and interested followers, you won’t see much return. You need to start engaging with influencers.

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  • Laura Phillips
    Top Tips for Creating Meta Data

    HTMLMeta data is only one piece of the SEO jigsaw, however it is a pretty big and important part. Getting it wrong or being lazy will hold you at a disadvantage to your competitors, and hinder your ability to rank well for targeted search terms.

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  • Andy Williams
    DIY SEO: Getting Your Research Right

    www toolsSo, you are a business owner and you have a website. You rely on your site to bring in a percentage (if not all) of your revenue. You aren’t ranking as you would like and you know you need to get moving in the search engines to start bringing in the big money. But before you start with DIY SEO, check out these pitfalls to avoid.

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  • James Perrin
    18 Traffic Spiking Content Promotion Tips

    TargetThe success of your content isn’t just in the details it’s in the promotion as well. As such, do you know how to promote your content? It’s important you have a good idea of where you want to promote your content, and to whom as this blog post outlines in detail:

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  • Cat Fyson
    Helpful Digital Marketing Objectives For Your Business

    Digital Strategy PlanningAs with any marketing strategy, the key to success is to be able to define objectives and measure how successful they are. There’s no point in taking a shot in the dark (something which I think brands certainly do sometimes!) You need to consider your overall business goals, and how you can achieve these in the online landscape.

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  • Mike Essex
    How FTSE 100 Companies Use

    Boring Industry TitleNobody wants to create content that is seen as “Boring” but sometimes that’s exactly what a business needs in order to help convert customers. In my presentation from BrightonSEO I take a look at how the 100 biggest businesses in the UK & US use boring content to earn billions and the lessons you can learn from them.

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  • James Perrin
    The Art Of B2B Storytelling: 22 Stats And Tips [Infographic]

    effective-storytellingHow do you make your content stand out from the rest? The teams at LookBookHQ and Beutler Ink believe it’s through telling great stories – and not only have they put together some compelling stats on content consumption online, but they’ve included lots of useful tips on effective storytelling to make your content stand out.

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  • Harry Gardiner
    Finding An Alternative To Feedburner

    R.I.P. feedburnerLaunched a decade ago, when Facebook was in its infancy and Twitter was merely an idea, Feedburner quickly became the go-to-tool for RSS feeds. Google soon lent its support, by picking up the software in 2007 for a cool $100 million, and for a long time it reigned supreme as the world’s number one RSS service. But, all is not rosy for Feedburner…

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  • Emma North
    The Real Metric For Measuring SEO Success...

    Measuring SEO Success…and it’s not organic traffic! It’s easy to watch organic traffic climb consistently after a hefty investment in Search Engine Optimisation and automatically assume success. It’s even easier to deem a decline in organic traffic as failure. But is this really the best metric to consider when measuring SEO success?

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