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Local Search Blog Posts
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- SEO
- 11th Jun 2013
- 7 Comments
Mastering Local SEO - A Complete Guide (#EdgeBristol)
This morning I am speaking at the On the Edge conference in Bristol on the subject of Mastering Local SEO. This post contains my slides and a summary of the presentation.Local SEO has evolved over the last year. Now more than ever online businesses need a local search strategy, regardless of whether they are targeting a nationwide, international or local audience.
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- Brand
- 21st Jan 2013
- 6 Comments
A Month After the World Ended – The Emerging Digital Trends of 2013
Join me as I take a look at the trends in content marketing so far this year and look forward at what 2013 holds for the rapidly changing digital landscape.
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- SEO
- 10th Jan 2013
- 1 Comment
2012 saw an avalanche of updates to Google’s algorithms, and I don’t expect 2013 to be any different. Many websites were caught out and penalised for SEO tactics that at one time would have been commonplace and successful. Following this huge crack down on any ‘unnatural’ optimisation activity many site owners and SEOs have been left thinking about how to avoid being penalised in the future. In essence, ‘future proofing’ your SEO.
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- SEO
- 7th Nov 2012
- Comment
How Big Brands Can Optimise Local Search in 2013: A 5-Point Plan
It’s Guest Post Time!Mark Mitchell provides a five step process designed to make the most of local search trends in the next 12 months and beyond.
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- SEO
- 29th Aug 2012
- 2 Comments
Who should care about Geo-Rankings and why?
It’s Wednesday, so you know what that means don’t you? It’s Guest Post time.This week, Matt Roberts, VP of Product at Linkdex, explains who stands to benefit from Geo-Rankings.
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- SEO
- 28th Jun 2012
- 2 Comments
Why You Need To Be On Yelp Right Now!
The other week Bing announced that it’ll be using Yelp to power it’s local search results and Apple announced its new iOS6 operating system featuring updated Siri and maps applications which will be powered from local business information from Yelp. -
- News
- 1st Jun 2012
- 2 Comments
Google + Local Pages Replace Google Places
If there were still people out there unconvinced as to how big a part Google + was going to play in the big Google shake up then the latest in a string of big updates (from Google) should finally give the biggest indication yet. -
- SEO
- 29th May 2012
- 1 Comment
Local SEO for Dentists, Doctors and the Healthcare Industry
For most dentists, local GPs and other healthcare specialists, the rise of the internet has given them an easy means with which to grow their client bases. If you have a well optimised website focused on the keywords people are looking for relating to your business, then chances are people will be able to find you. -
- News
- 3rd Apr 2012
- 12 Comments
Google's Venice Update and Local SEO
Google’s Venice update in February brought about 40 algorithm changes – a number of which have sparked a few debates. -
- SEO
- 28th Feb 2012
- 4 Comments
Google Updates: Panda, Local Search and Links
Google have announced a mammoth update, with 40 changes and tweaks to the way the search engines will work all over the world. The main focus of the changes revolve around the ongoing Panda update (we’re up to version 3.3 if you’re keeping track), as well as a few other key areas.A couple of the standout adjustments in this monthly update will impact the way that Google evaluate their links and the way they rank websites for local searches. This will no doubt raise a few eyebrows amongst anyone working within SEO, and Digital Marketing more broadly.
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- SEO
- 30th Jan 2012
- 2 Comments
Optimising Your On-Site Content for Local SEO
It’s staggering to see the amount of websites who look to achieve rankings for local terms, yet appear nowhere in the SERPs when these terms are searched for. The reason they don’t rank is because of one key issue; website owners or webmasters simply have not optimised the content to include these crucial local search terms. So when it comes to optimising your site for local SEO, be sure to optimise your content as well – it could make all the difference.
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