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Local Search Blog Posts

  • Ali Moghadam
    Local SEO - Watch Out for Pigeons!

    Coogle, the Google PigeonThe urban pigeon is a relatively wily creature. Not cunning like a fox – more of a fearless perennial weed with wings, waddling amongst the human populace, waiting, waiting… The pigeon’s famous appetite for discarded chips and salty snacks is satisfied when these treats are dropped by passers-by. So; is Pigeon then an apt name for Google’s local search algorithm refresh, clearing the streets of Google one peck at a time? Can this post harbour the most bird references ever?

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  • Anna Lewis
    Using Google Analytics To Improve Your Local SEO Campaign

    LocationsSEO is changing, it’s more important than ever to make sure that you are taking the best action for the future, and where better to start than in your target locations? Local SEO is pivotal to many businesses, from small independent shops and services to those with offices or outlets throughout the country and the world.

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  • Andy Williams
    Mastering Local SEO - A Complete Guide (#EdgeBristol)

    Mastering Local SEOThis morning I am speaking at the On the Edge conference in Bristol on the subject of Mastering Local SEO. This post contains my slides and a summary of the presentation.

    Local SEO has evolved over the last year. Now more than ever online businesses need a local search strategy, regardless of whether they are targeting a nationwide, international or local audience.

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  • Andy Williams
    Why You Need A Local SEO Campaign

    Local PointersThe importance of SEO can’t be under estimated, even in these ever changing times. Whilst the majority of online businesses favour a national campaign, without also running a Local SEO campaign your business could be missing traffic that should otherwise be yours. Does this sound familiar?

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  • Andy Williams
    The Ultimate List of Local SEO Resources

    Local PointersIn 2011 I put together a list of 21 Local SEO resources to help those out who were looking to gain a better presence locally in Google. Since then Local SEO has become a highly important element of digital marketing.

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  • Graeme Benge
    How To Make The Most Of The New Google Maps

    bigstock-Old-Map-And-Compass-Concepts-6133078Another month goes by with yet another change in Google-world, this time Google Maps has got the treatment.

    In this post I take a look at the overhaul. There is a lot to take advantage of and the upgrade is yet another push from Google to get businesses to create Google+ Local pages.

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  • Mark Mitchell
    How Big Brands Can Optimise Local Search in 2013: A 5-Point Plan

    Google localMark Mitchell provides a five step process designed to make the most of local search trends in the next 12 months and beyond.

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  • Oliver Ewbank
    How to Target Multiple Locations on One Website

    If you’ve got a business spread over multiple locations and want to get a local search presence in each, what do you need to be doing?

    It’s a fairly common problem. A business develops a website and then wants to optimise it for each individual location where it has a physical store or premises. How exactly do you go about doing that?

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  • Andy Williams
    21 Local SEO Resources

    Local SEO ResourcesLocal Search is more important than ever before. Giving your online business the best local presence possible will help bring customers to your site as well as through the doors.

    If you are looking to target a local area or even a number of regional areas, then finding good quality local seo information is very important to help you carry out the work needed.

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  • Ali Moghadam
    How To Get Your Business Online In A Day

    Technology in the Hands of BusinessmanWant to build a site for your small business, with the potential to get ranked and all the social media trimmings, in just one day? It’s possible! I did it myself not long ago – aside from a few tweaks along the way, it’s all worked out nicely – and it’s all SEO friendly. I’m going to share how I did it with you.

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  • Harry Gardiner
    A Month After the World Ended – The Emerging Digital Trends of 2013

    2013

    Join me as I take a look at the trends in content marketing so far this year and look forward at what 2013 holds for the rapidly changing digital landscape.

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