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Content Marketing Blog Posts
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- SEO
- 10th Jun 2013
- 2 Comments
10 Ways To Add Value To Your Content
After attending the 2013 Content Marketing Show last week, I noticed that there was a common theme throughout a number of the presentations. This theme wasn’t just “content”, as this would be the obvious, albeit most relevant choice, but instead how do we actually add value to the content that we create? -
- SEO
- 7th Jun 2013
- 2 Comments
WordPress – The Essential Setup For Bloggers
If you’re a blogger migrating to a self-hosted WordPress.org platform it’s essential you take time to set up your new blog before you hit the publish button. Self-hosted means that you will need to pay extra attention to your blog in terms of upgrades, installations, backups and troubleshooting – and this post will show you what you need to do make sure your new blog is set up properly. Read more -
- SEO
- 31st May 2013
- Comment
Over 120 Tips From The Content Marketing Show 2013 (#Contentmarketingshow)
The Content Marketing Show took place today in Logan Hall near Russell Square, London. With 17 speakers included on the full line up, the one day conference provided some great insights concerning all things content, including social media, online PR, SEO and of course the all-important content marketing strategy. -
- SEO
- 31st May 2013
- 4 Comments
30 Top Tips For Amazingly Effective Content Marketing Titles
An effective content marketing title can make all the difference to your campaigns. Whether it’s the number of social shares, Click through Rate, traffic or conversions, a well-researched and strategically planned title can massively help your efforts. Check out these top tips to see how. -
- SEO
- 20th May 2013
- Comment
Seeing Double – How To Win The Second Screen Revolution
The way marketers catch our attention is changing. Technology has given us multiple devices with which we can communicate and interact with the internet and each other; this in turn has led to the world developing a second screen culture. So how can marketers take advantage of this trend? -
- SEO
- 15th May 2013
- 1 Comment
78% of CMO's See Custom Content As The Future Of Marketing (Infographic)
It’s Guest Post Time!The above is just one of the great statistics in our guest Infographic this time from Demand Metric. It’s not just managers who love content either, in fact 70% of customers said they felt closer to a company as a result of content marketing
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- SEO
- 10th May 2013
- 2 Comments
Why Research Should Be A Fundamental Part Of Your Content Strategy
Creating a detailed and thorough content strategy will take time, although making the effort to do this in the first place will bring its own rewards. Within your overall strategy, there will be a number of areas that you will need to address, from how to promote the content once it’s been created, how to measure its success and of course, undertaking the correct level of research before you get started. -
- SEO
- 30th Apr 2013
- 4 Comments
What Radio Can Teach Us About Content Marketing
Bear with me on this one. For decades, radio stations all over the world have had to create programmes and schedules dedicated at bringing in listeners; and at the heart of it is good quality content, albeit, content over the airwaves. So what can Content Marketers learn from the world of radio, if anything? -
- SEO
- 9th Apr 2013
- 6 Comments
Is The Press Release Really Dead?
When it comes to content, there are a number of ways to generate links back to your site. Although this is obviously one of the primary functions of SEO, in order to help your site gain better rankings in the search pages, these methods have naturally and inevitably evolved over time. -
- SEO
- 6th Mar 2013
- 5 Comments
Content Marketing Masterclass with Andy Betts
It’s Guest Post Time!Over the next 12 questions Andy Betts shares 15 years of digital strategy experience with a wealth of free advice on everything from creating a team, to outreach and content creation.
Read more -
- SEO
- 26th Feb 2013
- 2 Comments
A Guide to Data-Driven Content Marketing
The world of Content Marketing has come a long way since the days of old-hat techniques; we’re very much in the age of creating exceptional, unique content that stands out and adds real value to your audience. One of the best ways to achieve this is with data-driven content. Here’s a guide to how it can be done.
