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Today is the day that Friends Reunited, the first UK social network, relaunches. The former social networking giant has given itself a lick of paint, and a whole new feel to it, focussing on nostalgia and memories.
What’s difficult to believe is that Friends Reunited, which launched in 2000, was the UK’s first social network and went on to become one of the most popular too; in 2005 it boasted over 15 million users. Then the MySpace’s and the Facebook’s of this world took off, and the rest as they say is history. However, Friends Reunited is back, but will it work?
In the past three years I’ve attended a lot of conferences aimed at individuals within the digital industry. However, I’ve always been surprised with the lack of females in attendance. This led me to believe that either the digital marketing industry was highly male dominated, or that females were shying away from the larger conferences, or even a combination of the two.
With this in mind, I set out to try and uncover more females within the industry, those who would feel comfortable at an all female event, and so the DigitalFemales group was born.
While Google faces censorship to some extent in a quarter of the jurisdictions in which it operates, search is typically not affected, according to the company.
TED conferences are something I’ve always been in awe of, so when I was given the chance to attend TEDx Brighton I jumped at the chance. So you can get involved as well throughout the day today I’ll be bringing you my favourite tips from every talk.
Today, was the first BrightonSEO of 2013 and half the Koozai team were there to support one of the biggest search marketing conferences in the UK. This year, BrightonSEO was run over three separate tracks meaning that attendees get the opportunity to choose between 38 sessions and 42 speakers… what a choice!
This month we’ve seen some really interesting movements in terms of market share for search engines on both sides of the Atlantic. In some instances it’s business as usual, but in the case of the UK markets, some search engines have thrown up a few surprises.
A recent conference hosted by the Internet Advertising Bureau (IAB) saw brand marketers, agencies as well as search engine and mobile specialists get together to talk about brands’ visibility through search engine marketing.
Some key notes were taken from the presentations at the conference, which are available from the IAB website. However, all appeared to agree that effective online marketing can significantly improve a brand’s visibility, especially Fast Moving Consumer Goods (FMCG) brands.