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Koozai News Blog Posts

  • Rob Arkell

    Light Therapy Treatment & Product Development Company Appoint Koozai

    Mary Read Ltd is a research led product development company, specialising in the production of effective home use Light Treatment Products.

    We are delighted to have been selected to implement and manage the organisations natural Search Engine Optimisation (SEO) campaign, in order to increase their search engine rankings and drive higher volumes of targeted traffic to the site.

    To find out how we can increase your online visibility please visit our Search Engine Optimisation Services page.

  • Rob Arkell

    Australian Forex Trading Company Appoint Award Winning Marketing Agency

    Go Markets Pty Ltd are a Forex Trading Company based in Australia, they offer FX Trading via one of the world’s leading platforms.

    We are delighted to have been selected to implement and manage the natural search strategy for the Go Markets website, working to greatly increase their visibility across the major search engines organic results pages.

    To find out how we can raise your online visibility please visit our Search Engine Optimisation Services page.

  • Rob Arkell

    Leeds based Promotional Clothing and Merchandise Company Look to SEO

    Involution Ltd specialise in Printed Clothing, stocking a full range of workwear and promotional merchandise.

    We are delighted to have been chosen as the companies professional Search Engine Optimisation (SEO) Partner, in order to raise the visibility of their website across the major search engines and increase visitor numbers.

    To read more about how we can help with your SEO requirements please visit our  Search Engine Optimisation Services page.

  • Rob Arkell

    Wedding Venue In Birmingham Appoint Search Engine Optimisation (SEO) Company

    Mirage Banqueting & Hospitality Suites are a Wedding Venue in Birmingham, looking to raise their online visibility by using a professional Search Engine Optimisation (SEO) Company.

    We are delighted to have been appointed by them as their expert SEO partner and look forward to delivering a successful campaign.

    To find out more please visit our SEO Services page.

  • Lucy Griffiths

    Don’t Underestimate the Power of Viral Marketing

    There have been a lot of news stories recently that have been commended for their viral marketing capacity. The ‘world’s best job’ competition, won by Briton Ben Southall, proved the power of advertising across a global forum, predominantly through social media.

    This week saw another piece of clever self-promotion, with the news that a former model and personal trainer became a junk food addict, causing him to pile on 7 ½ stones in weight. Melbourne resident Paul James did this to better understand his larger clients unique needs; although in truth what he has done, very well, is promote himself and Doherty’s Gym, with news stations throughout the world covering the story.

    Today came the revelation that the infamous ‘Three Wolf Moon T-Shirt’ had received a monumental sales boost primarily due to the hundreds of mocking reviews posted on Amazon. The subject of these posts have been circulating throughout the Internet, including blogs, social media and email, helping generate further publicity and increase interest in the product – even if it is a little tongue-in-cheek.

    Despite an increase in sales by 2,300%, the makers are understandably far from happy with the amount of negative attention that their garment has garnered. In spite of this, the huge public awareness that viral marketing – whether deliberate, as in the case of the Queensland tourist board, or otherwise – can potentially deliver, is enough to make seasoned marketers sit up and take note.

    Unfortunately you can’t usually pre-empt or organise a viral campaign, they just grow organically. Evidently though, extreme originality can be the key to success. This certainly highlights the need to be creative in the modern marketplace. People power will drive any business forward, but it’s up to us as marketing professionals to generate the momentum.

  • Rob Arkell

    Bespoke Property Finding Consultancy Appoint Koozai

    Tailored Home specialise in finding property for customers looking to buy in the UK as well as overseas; with their extensive network of contacts and relationships with all the major house builders they are able to help their clients secure the perfect property for their requirements.

    We are delighted to have been appointed as Tailored Home’s professional Search Engine Optimisation (SEO) specialist, and look forward to working with them on the implementation of their campaign.

    If you want to increase your presence within the search engines natural listings please visit our Search Engine Optimisation page to find out more about how we can help.

  • Rob Arkell

    QuickBooks Training Course Provider Engage Koozai

    Katara Ltd provides QuickBooks accounting software training and support, the company offer QuickBooks In House Training and QuickBooks Courses for customers throughout the UK.

    We are delighted to announce that we have been appointed to manage Katara Ltd’s natural search strategy, and look forward to working with them on their campaign.

  • Ben Norman

    New Search Engine Marketing Specialist

    Impact today welcomes new search engine marketing specialist Colin to the team.

    Colin brings with him over 2 Years experience within the search engine marketing industry and will be specialising in creating and maintaining clients Pay Per Click (PPC) campaigns across a number of different search platforms.

    Colin previously worked with accessibility market leaders Nomensa so he brings a wealth of knowledge regarding the subject of website usability and accessibility.

  • Rob Arkell

    Helen McGuinness Health & Beauty Training International Choose Impact

    Helen McGuinness Health & Beauty Training International are an internationally recognised training centre; providing professional beauty training and holistic therapy training courses.

    We are delighted to announce that we have been appointed as Helen McGuinness Health & Beauty Training International’s professional search marketing partner; and anticipate a successful campaign over the coming months.

  • Rob Arkell

    Software Testing Company NMQA Choose Koozai

    We all know that one-way links from authority web sites are essential if your link building efforts are to be successful; and at Koozai we definately know our stuff when it comes to Link Building.

    We are delighted to announce that Software Testing Company NMQA have engaged our professional Link Building services to raise the profile of their website.

    We are very much looking forward to working on this project.

  • Ben Norman

    Koozai on Sky News

    If you were tuned into Sky news tonight you would have seen Koozai’s MD Ben Norman talking live with Martin Stanford. In this live broadcast Ben and Martin discussed the latest on-line news including the recent news about Google’s “I’m Feeling Lucky” button and MSN’s relationship with Harry Potter.

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