Call 0845 485 1219
We love digital - Call and say hello - Mon - Fri, 9am - 5.30pm
Industry News Blog Posts
-
- News
- 23rd May 2013
- Comment
Visions of Google's Future - Google Glass, AI and Next Gen Search Engines
Google’s I/O conference gets technology and SEO folks all worked up. It might be for developers, but we’ve all got a stake in Googley goings on. Reading up about it over the weekend, it seems that Google has teased us all with visions of the future – well, the Google-centric version of the future. In Harry’s latest post (Seeing Double – How to Win the Second Screen Revolution), he talks about a future laden with self-driving hover cars and multi-function gesture controlled windows. Sounds cool huh? -
- News
- 24th Jan 2012
- 2 Comments
Review of Leading Search Engines in 2012
For most people nowadays, their search engine of choice is likely to be Google with an estimated market share of 66%. Like most others, I have been using Google for many years now, it is the first thing I see when I load up my browser and when I want to search for something, I generally load Google straight up.Recently however, I was curious about the other search engines out there, old and new, that I have never really dedicated any time to. I couldn’t honestly say that I have enough experience of any other search engines to fully justify being dedicated to Google. So it was high time I checked them all out, and this post outlines my findings.
-
- News
- 8th Apr 2013
- 1 Comment
What Is Google Now And Why Should I Use It?
Ever at the forefront of innovative technology, it originally seemed that Google had decided to take on Apple’s Siri with Google Now, thought briefly to be their own mobile voice assistant. However the plot thickens, and it seems there is much more to Google Now than that as we’ll investigate today. -
- News
- 5th Jul 2011
- 2 Comments
Super Savvy Me: When is Online Advertising Not Advertising?
Theoretically, Super Savvy Me is a fantastic site for consumers to rate a wide range of products and enjoy decent discounts. However, you don’t need to scratch too far beneath the surface to expose the potentially misleading nature of the site.I have to admit, I had never heard of it before a recent national radio advertising campaign. There again, I’m not exactly in their target market. Super Savvy Me is predominantly aimed at female Internet users. Offering, in their own (Meta) words, ‘Ideas, inspiration & wisdom to help you make the most out of life.’
Read more -
- News
- 4th Aug 2011
- Comment
The Rise of Mobile Websites in the Fashion Industry
There is a serious increase in demand in the fashion industry for retailers to become multi-channel and make browsing and buying on a mobile easier for consumers.We have seen a huge increase of well known retails branch out to mobile sites, from ASOS back in 2010 to Newlook in April this year.
-
- News
- 28th Jul 2011
- Comment
Get London Underground Directions with Google Maps
It’s finally here! You can now get a range of London transport directions through Google Maps. This simple function will help millions of commuters get from A to B with an accurate list of instructions. The public transport directions will display information for all Underground, bus, tram and Docklands Light Railway (DLR) lines.London is not always best known for its easy transport system, but this new function will help the public access quick up-to-date directions. For example, let’s say you are in Piccadilly Circus and you want to visit Shakespeare’s Globe Theatre. A simple direction search will display all the transport connections available.
-
- News
- 10th Aug 2009
- 10 Comments
Where do the Bing Photographs come from?
Since launching the new search engine Bing has certainly made an impact and provided searchers with more choice when it comes to searching online. There are a number of factors which makes Bing individual and unique but one of the most notable differences are the amazing images which are shown on the search engines’ Home page everyday.
The stunning and breath-taking flora, fauna and geographical photographs, are of images from around the World. The photographs are definitely a bright way to start your day and will be sure to put a smile on your face or kick start a conversation in your office. The high quality photography really gives you a sense of being there and viewing it with your own eyes.
Read more -
- News
- 3rd Apr 2012
- 12 Comments
Google's Venice Update and Local SEO
Google’s Venice update in February brought about 40 algorithm changes – a number of which have sparked a few debates. -
- News
- 14th Jun 2011
- 1 Comment
Unique Descriptive Keywords Added to Google Maps Listings
If you have seen a few extra words crop up in your Google Maps listing, you’re not hallucinating. The latest in a long series of tweaks has seen the search engine integrate descriptive keywords into the SERPs listing.This new feature, which is simply a number of descriptive words or phrases, is designed to make a business stand out. Therefore it will look to highlight the terms that best describe an individual company, rather than the more generalised keywords you can expect to see in SERPs.
Read more -
- News
- 17th Sep 2010
- Comment
The Online Corporate Branding Rainbow - Where Do You Fit In?
For some, branding is simply a formality, certainly in terms of colouration. However COLOURlovers, a site dedicated to sharing, well, colours, have looked a little deeper into the trends and psychology of online corporate branding.
The findings were somewhat unsurprising, but certainly colourful. Brands are favouring primary colours, with particular focus on red and blue hues. So despite their best efforts to differentiate from one another, evidently there is a certain uniformity in how corporate business branding.
-
- Paid Search
- 20th Jun 2011
- Comment
Google My Client Center - Multiple Linking
Google recently announced they have launched a new My Client Center (MCC) feature enabling multiple MCCs to link to one AdWords account.The new feature allows up to five MCCs to link to an account, what’s more there is now no distinction between UI/API and API-only links.
