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Industry News Blog Posts

  • Andy Williams
    Google's Venice Update and Local SEO

    Google LogoGoogle’s Venice update in February brought about 40 algorithm changes – a number of which have sparked a few debates.

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  • James Perrin
     Google’s Panda Algorithm Update: What Sites were hit and why?

    The Panda/Farmer algorithm update has been rolled out to English language regions as of Monday and a recent analysis reveals some UK sites have been hit. Let’s take a look at what sites have lost ground, but more specifically why. By now we are all aware of the Panda algorithm update. If not, here’s a reminder; Google implemented the update over a month ago in the US. It was designed to detect sites with poor content and demote them within the SERPs rankings – therefore promoting others in their stead.

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  • Alec Sharratt
    Why I Occasionally Hate Google

    Google ScreenThis isn’t going to be a rant about how my rankings have dropped since an algorithm update or a rant about Google are shifting goal posts… No, to be honest I haven’t been negatively affected by Google in this way. Nonetheless, this is still a rant, but one with a little more merit than just simply moaning about poor results.

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  • Lucy Griffiths
    Where do the Bing Photographs come from?

    Since launching the new search engine Bing has certainly made an impact and provided searchers with more choice when it comes to searching online. There are a number of factors which makes Bing individual and unique but one of the most notable differences are the amazing images which are shown on the search engines’ Home page everyday. Read more

  • James Perrin
  • Stephen Logan
    Google SERP Browsing Goes Mouse-Free

    Google sneak in a blue arrow allowing users to tab through results without having to click on results, making top spot even stronger and PPC ads eminently more clickable.

    As part of the ongoing Google Instant updates, the search engine overlord has introduced a subtle yet interesting addition to its SERPs – a scrolling arrow. So rather than navigating between keyboard and mouse mid-search, you can simply use a combination of the up, down and enter keys to get to the result you want.

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  • Stephen Logan
    Does Wikipedia Deserve to Dominate Search Rankings?

    Wikipedia LogoThere has been a lot of fuss about the fact that Wikipedia has achieved a first page ranking for 99% of terms (within a sample of 1,000 queries) in recent weeks. Intelligent Positioning were the first to expose this, before Econsultancy and a swarm of industry blogs jumped all over it. But what’s the problem?

    To be fair, the posts I’ve mentioned and linked to here don’t explicitly suggest that this is part of a wider conspiracy to give Wikipedia an unfair advantage. But as with many SEO investigations, there is an underlying assumption that this is somehow wrong or surprising. In my opinion, it is neither.

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  • Mike Essex
    135 Takeaways from SearchLove Day 1 #SearchLove

    With the SearchLove conference already at the halfway stage, here’s my quick review of the first day; covering speeches from Rand Fishkin, Joost De Valk, Rob Ousbey, Wil Reynolds, Mat Clayton, Joanna Lord  as well as Will and Tom Critchlow.

    We will be publishing our Day 2 round-up tomorrow, but for more real-time updates follow @Koozai_Mike, @Koozai_Sam and @Koozai_Ben – or follow the #SearchLove hashtag.

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  • Tom Howlett
    Review of Leading Search Engines in 2012

    Review of the different search enginesFor most people nowadays, their search engine of choice is likely to be Google with an estimated market share of 66%. Like most others, I have been using Google for many years now, it is the first thing I see when I load up my browser and when I want to search for something, I generally load Google straight up.

    Recently however, I was curious about the other search engines out there, old and new, that I have never really dedicated any time to. I couldn’t honestly say that I have enough experience of any other search engines to fully justify being dedicated to Google. So it was high time I checked them all out, and this post outlines my findings.

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  • Stephen Logan
    Firefox

    First Google siphoned off keyword data from Analytics, with (not provided) becoming the top referring term for many site owners overnight. Now Mozilla are getting involved, with their Firefox browser encrypting search queries behind a HTTPS connection. So what does this mean for Analytics users?

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  • James Perrin
    A Degree of Cheating? Overstock Incentivise University Websites in Return for Links

    What have JC Penney, Forbes and Overstock got in common? Well, in the eyes of Google they have all been penalised for gaining artificial rankings through linking irregularities. However is there a distinct difference between what their latest victim, Overstock, has done in comparison to the former two companies?

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