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Do you remember the Three Billy Goats Gruff?
Depending on which story you read, these intrepid explorers risked their lives crossing a bridge which happened to house a rather hungry troll. You can read the story here if you fancy, but the long and short of it is (spoiler alert) the troll gets owned by the largest billy goat, and the three brothers spend eternity chomping on sweet, green grass.
Customer feedback is one of the most important tools at your disposal. It’s an opportunity to get real people’s responses to your services, your brand and your products. It’s a free, open forum for your customers to speak their minds – and whether positive or negative, customer feedback is a huge asset.
Back in the good old days before the internet and social media there weren’t that many places you could complain, certainly not that publicly anyway.
This post goes live at the same time as my presentation at On The Edge Live in Bristol where I am talking about the importance of reputation and how you should be managing your brand’s reputation online.
I’m going to start by saying the obvious: “Happy Valentine’s Day.”
Sorry I didn’t get you a card, I did try emailing you about some ideas I had, but you never replied.
As of early December 2011 .XXX domains have been on “general sale” and with this release many businesses have been left pondering whether or not they should be buying this version of their domain.
Alongside “SEO is dead” posts (we’ll get to them another day) the other thing I hear constantly is that SEO ruined the Internet. Their argument for this is that through the pursuit of adding keywords, gathering links and leaving web footprints, that the online environment is worse because of SEO. In reality SEO has helped the web in a lot of ways, and you don’t have to look far to find the real offenders who are damaging the Internet, with the term digital marketing being dragged through the mud in so many places. In this article I share the worst offenders in my opinion.
From malware to spam emails, the number of ways to scam people online is growing everyday. It’s an area that’s been covered in depth on multiple occasions, with many articles explaining step by step exactly how spammers succeed. Which begs the question, does talking about spammers only encourage more people to do it?
Social Media really kicked off back in 2004 when Facebook and MySpace (2006) came onto our radars, but who would have thought it would be as bigger part of our daily lives as it is now?
It is not only dominating our lives personally, for businesses, social media has formed part of their marketing strategy in more ways than one and this continues to be more and more apparent as the years go on.