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Brand Blog Posts
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- Brand
- 17th May 2012
- Comment
Reputation Management in a Digital Age - #SAScon 2012
Today, I had the opportunity to speak at SAScon, one of the leading Search and Social conferences held in Manchester. This blog post includes my slides and further information. -
- Brand
- 3rd May 2012
- 7 Comments
Everything You Need To Be Cookie Law Compliant
The new EU cookie law is due to come into effect in the UK on 26th May 2012. The Law has been in effect for over a year in the rest of the EU but the UK was given a one-year extension to conform. -
- Brand
- 27th Apr 2012
- 2 Comments
How Brand Monitoring can Enhance Positive Relationships with your Customers
The development of the Internet and the growth of the online community has allowed more people to express their views on pretty much any topic they feel passionate about. -
- Brand
- 25th Apr 2012
- 1 Comment
There Is No Such Thing As The Year Of The Mobile (Yet)
It’s Guest Post Time! Russell McAthy argues that for mobile marketing the best is yet to come.
Read more -
- Brand
- 2nd Mar 2012
- Comment
Managing Your Reputation as an Individual Online
You’re bored one day. You’re browsing the web aimlessly trying to think of something to do. You decide to Google your name….You might be surprised at just how much information is indexed on Google for your name. There’s a good chance that you put some of this information online yourself, but there is also a good chance that some of it doesn’t even relate to you and is for someone else with the same name. You might even find that actually there is nothing related to you at all on Google when searching for your name and the results page is taken up by information about others with the same name.
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- News
- 17th Jan 2012
- Comment
.XXX Domains - Do You Need To Register One?
Surrounded by hype and publicity I am sure you are all now more than aware that .XXX domains are available for registration.As of early December 2011 .XXX domains have been on “general sale” and with this release many businesses have been left pondering whether or not they should be buying this version of their domain.
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- Brand
- 23rd Nov 2011
- Comment
Improve Your Brand's Online PR with Bloggers
For brands, working with bloggers to enhance or your reputation isn’t exactly anything new. However it’s continued usage is a testament to how effective, powerful and influential it can be when writing positive comments or posts about a specific brand or their products and services.Recent data from Technorati’s State of the Blogosphere 2011 has revealed that blogging about brands is more popular than ever. However, the relationship between brands and bloggers could be improved somewhat, to allow for better online PR and user engagement.
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- Brand
- 10th Nov 2011
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What SEO and PR can Learn from Each Other
There have been many blog posts about defining the practice of Public Relations and that of SEO, many of which focus on drawing the line between the two practices and defining their boundaries.
This post isn’t going to go into detail talking about what SEO is, or what PR is, it’s about what each practice can learn from each other. Read more
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- Brand
- 29th Sep 2011
- 1 Comment
Page 1 Domination: How to Rank for Brand Terms
When people search for your brand, or indeed that of your client, how confident are you that what they see will be positive?How confident are you that you can prevent negative mentions in the future?
This blog post will teach you how the biggest brands in the world achieve this and, more importantly, how you can do it.
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- News
- 17th Jun 2011
- Comment
Google Launch ‘Me on the Web’ to Monitor Your Online Identity
Google have launched a new tool that allows you to manage your online reputation. Called ‘Me on the Web’, the tool will allow you to monitor what others are posting about you. According to Google’s Blog, the tool has been created in light of the way information about anyone can be published on the web with consummate ease. Google have created the tool to help monitor you online identity, however will this latest tool allay privacy fears or simply enhance them?
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- Brand
- 31st May 2011
- Comment
Does Talking About Scammers Only Encourage Them?
From malware to spam emails, the number of ways to scam people online is growing everyday. It’s an area that’s been covered in depth on multiple occasions, with many articles explaining step by step exactly how spammers succeed. Which begs the question, does talking about spammers only encourage more people to do it?
