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Discount sites offer their service to just about any and every trade under the sun. Everyone loves a bargain, and these companies have cleverly capitalised on this; offering deals on all manner of products and services for sometimes more than a 70% reduction, while taking their slice of the pie as the middle man. But what do they really mean for your business?
The last 20 years has seen the internet evolve from a little understood technological breakthrough to a vital part of society and our everyday lives. In that time, the quality and design of the websites we visit has also transformed as user expectations increased.
In the modern digital age, businesses need to harness the power of an up-to-date website, as well as regularly maintained social platforms. More can be gained from using both of these platforms together, compared to a single entity alone – so long as they are both being used properly of course.
I have seen several cases recently debating that social media should or should not be used in the workplace and each debate raises interesting points for and against. Read more
Sadly headlines like the one above were popping up all over the media throughout the last year. As brands flock to establish social profiles and social marketing becomes more prevalent, we were bound to see an increase in blunders such as these.
It can be difficult for a new website to get off the ground and get noticed, especially if there is no prior platform for promotion, for example if the new website owners already have a good web presence and following to help with the initial promotion. If the idea for the website is new, it is often difficult to capitalise on existing search volume for industry related keywords.
Lately there has been a rise in the number of internet based businesses that are now advertising on TV with more appearing every day. These businesses operate in different industries and it’s not just limited to the web giants that likely have the marketing budget to create a successful TV campaign as well as having a strong web presence.
No I’m not a relative, I’m not even a fan, I could only name you around three of his songs at the most; no it’s just that I’m also Andy Williams.
As of early December 2011 .XXX domains have been on “general sale” and with this release many businesses have been left pondering whether or not they should be buying this version of their domain.
Social Media really kicked off back in 2004 when Facebook and MySpace (2006) came onto our radars, but who would have thought it would be as bigger part of our daily lives as it is now?
It is not only dominating our lives personally, for businesses, social media has formed part of their marketing strategy in more ways than one and this continues to be more and more apparent as the years go on.