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Brand Blog Posts
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- Brand
- 5th Dec 2012
- 3 Comments
Nine Tips For Getting More From Your Ecommerce Website
It’s guest post time.Paul Rogers looks back on four years working on ecommerce websites and how to help user experience, boost performance and improve conversion rates of a website. Read more
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- Brand
- 25th Feb 2013
- 2 Comments
How Social Media Has Changed The Way We Complain
Alternatively: Why All Companies Need To Be On Top Of Their Game 24hrs a Day in The Modern World.Back in the good old days before the internet and social media there weren’t that many places you could complain, certainly not that publicly anyway.
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- Brand
- 30th Jan 2013
- 15 Comments
How to Stand Out When You Have a Famous Namesake
It’s Guest Post Time!Today we welcome Amy Fowler onto the Koozai blog to talk about the complexities of dating Sheldon Cooper. Oh wait. It’s a different Amy Fowler, which is why we asked her to discuss the complicated world of having an online presence when someone famous shares the same name.
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- News
- 17th Jan 2012
- Comment
.XXX Domains - Do You Need To Register One?
Surrounded by hype and publicity I am sure you are all now more than aware that .XXX domains are available for registration.As of early December 2011 .XXX domains have been on “general sale” and with this release many businesses have been left pondering whether or not they should be buying this version of their domain.
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- Brand
- 4th Mar 2013
- Comment
The Rise of TV Advertising for Internet Businesses
Lately there has been a rise in the number of internet based businesses that are now advertising on TV with more appearing every day. These businesses operate in different industries and it’s not just limited to the web giants that likely have the marketing budget to create a successful TV campaign as well as having a strong web presence. -
- Brand
- 18th Jan 2013
- 2 Comments
How To Diversify Your Digital Marketing Strategy
In this post, I would like to take you through a number of ways to enhance your digital marketing strategy and increase your reach and authority, while helping secure your position by making sure not all your eggs are in the Google organic basket. -
- Brand
- 16th Nov 2012
- 4 Comments
Consumer Motivations and Driving Online Engagement
Villanueva found that a customer acquired through word of mouth was more profitable to a business than if they were gained by other means. He also found that opinions regarding brands shared between online users are more influential on consumer behaviour than any other traditional type of marketing, such as offline advertising. This, coupled with the growing emphasis placed on social signals for SEO purposes, means what people are saying about brands online (electronic word of mouth) is now more important than ever. -
- Brand
- 19th Apr 2011
- 6 Comments
18 Things That Are Ruining The Internet
Alongside “SEO is dead” posts (we’ll get to them another day) the other thing I hear constantly is that SEO ruined the Internet. Their argument for this is that through the pursuit of adding keywords, gathering links and leaving web footprints, that the online environment is worse because of SEO. In reality SEO has helped the web in a lot of ways, and you don’t have to look far to find the real offenders who are damaging the Internet, with the term digital marketing being dragged through the mud in so many places. In this article I share the worst offenders in my opinion.
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- Brand
- 14th Dec 2012
- 2 Comments
What Small Businesses Can Learn from the Online Promotion of Local Bands
As the lead singer and guitarist of a local band, Welcome Pariah, I, like many other musicians out there, know how hard it can be to make a sustaining impression in the music industry. However, I also understand the significance and power that the Internet can provide in helping to get your name out there and get your music heard across the globe. But where do you start? -
- Brand
- 20th Nov 2012
- 9 Comments
55%* of Brands Have Not Secured Their Twitter Handle
* Now that I have your attention, the ‘stat’ in the title is correct for the purpose of this post. It is based on the 125 brands who came top in the Sunday Times Best Companies to Work For in 2012. Read on to find out more…. -
- Brand
- 8th Aug 2012
- 6 Comments
How To Use Inbound Marketing For Lead Generation
It’s Guest Post TimeToday we have Liam Veitch from Tone Agency who takes us behind the lead generation process at his agency, by explaining how inbound marketing techniques and tools can be a great way to draw in extra conversions.
