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Tom Howlett

Tom Howlett

If you’re looking for information on Link Building then read Tom Howlett’s posts. Tom has a specialist insight into link building strategies designed to improve website’s visibility and ranking. He will help you become a master in finding new link sources.

Blog Posts, Videos and More

  • Tom Howlett
    A List of 100 Free Directories

    100 free directories Free directories are still a good way of building links to your website. There are some good quality free and paid directories out there, here we have listed 100 free directories that tend to actively review and accept submissions. We know it is frustrating when the ones you find are low quality and rarely or never review the submissions.

    Please note that some of these may not be applicable for your business whether they are industry specific, missing a related category or country specific. However, this should give you a few ideas and hopefully a number of decent links too.  Read More

  • Tom Howlett
    How to Easily Create a Website in 10 Minutes

    Stop WatchThe internet is now the setting for many businesses large and small. Most of your customers will be using the internet to research, purchase and review products and services; this makes having some sort of internet presence necessary for business success. It is now easier than ever to create a website and host it online, hence the title of this post.

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  • Tom Howlett
    SEO Basics for WordPress

    Wordpress LogoWordPress is becoming an ever popular CMS, used for blogging as well as managing static websites. Part of its success is down to the huge amount of quality site themes that are available as well as it also having a thriving community of users.

    If you are a company who chose to use WordPress to manage your website, you may have used a theme available on the marketplace, a free theme or you may have sought a custom theme designed specifically for your needs. Either way, you are more than likely left managing the website using the back end and are unable to make any significant changes to the structure and layout without using the services of a WordPress developer.

    Read More

  • Tom Howlett
    Why Splash Pages are Bad for SEO

    SplashSplash Pages are fairly common nowadays, particularly in certain industries. However, using them could have a detrimental effect on your website if SEO is important to you.

    In this post I will discuss what to avoid and some best practises if you are thinking of implementing a Splash Page on your website.

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  • Tom Howlett
    Best SEO Browser Add-ons

    Browser Add-onsThere are many useful browser add-ons out there, some specifically for SEO. We have put together a list of some great and useful SEO add-ons that might be useful to you.

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  • Tom Howlett
    SEO vs. Design – A Link Building Perspective

    LinksThere has been much debate in recent times about whether to focus your optimisation efforts through SEO or by improving the design of your website. When designing a new website, you should consider SEO factors each step of the way. This involves: Read More

  • Tom Howlett
    Site Content and Usability Metrics: What Do Google Use to Rank Your Website?

    Site content and usability metrics are believed to play an important role when it comes to factors involving the ranking of your website. Google particularly are suspected to use various metrics within their algorithm to determine quality websites and this is growing in importance, especially in competitive industries.

    We have made a list of important on page elements which will improve your website from a usability point of view. These elements should also help your users understand the context of each page and this practise will also help the search engines understand the context which can have a significant improvement from a rankings standpoint.

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  • Tom Howlett
    Meta Tags for SEO – Best Practices Guide

    Meta TagsMeta Tags are elements used on every page of a website to provide information related to the website and the individual pages of the website. Here are some common Meta tags:

    1)      <title>The Title of the Page</title>

    2)      <meta name=”description” content=”Description of page” />

    3)      <meta name=”keywords” content=”Keywords related to page” />

    Read More

  • Tom Howlett
    Why People Link – Tips to Improve Your Web Content

    WhyThis post will discuss the reasons why people link to other sites and what motivates them to do so. This in turn can help you think about how you can influence others to link to your website. If you have a site that generates lots of natural links with reasonable regularity, this can be great for improving your authority on the web and in turn can improve SEO rankings.

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  • Tom Howlett
    Video Still

    Sourcing competitor links is a good way of finding good quality sites which can include industry related blogs, directories, forums, bookmarking websites, Q&A sites and many others. These sites could eventually produce some great quality and relevant links for your website. So analysing your competitor links is a great way of finding these sites which you may have missed while utilising other search methods.
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