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Tara West

Tara West

Tara West is an experienced SEO and PPC specialist at Koozai, with particular expertise within AdWords PPC and Remarketing. She has worked on a wide variety of verticals, from plumbing and travel to fashion and beauty.

Blog Posts, Videos and More

  • Tara West
    SEO for Fashion Ecommerce Websites

    SEO for fashion ecommerce webstesLondon Fashion Week has just finished and I can’t think of a better excuse to take a look at SEO for fashion ecommerce websites. Although many standard SEO practices apply to fashion ecommerce websites, there are some particular tactics that are important or work well for these kind of websites.

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  • Tara West
    Future-Proof Your SEO

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    2012 saw an avalanche of updates to Google’s algorithms, and I don’t expect 2013 to be any different. Many websites were caught out and penalised for SEO tactics that at one time would have been commonplace and successful. Following this huge crack down on any ‘unnatural’ optimisation activity many site owners and SEOs have been left thinking about how to avoid being penalised in the future. In essence, ‘future proofing’ your SEO.

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  • Tara West
    Video Still

    This is a transcript of our new video.

    Hello. My name is Tara. I’m a digital marketing executive here at Koozai, and today I’m going to be talking about some of my favourite tools at the moment. These range from social media tools to keyword research tools, and I’ve picked these 10 just because they are personally ones I like to use.

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