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For the second year in a row, Koozai have been featured in the annual SEO Buyer’s Guide from Econsultancy. We’re extremely pleased to be listed alongside 35 of the other leading Search Engine Optimisation service providers here in the UK.
You can access the full SEO Agencies Buyer’s Guide 2012 on Econsultancy right now and find out more about the state of the industry and Koozai, of course. It’s a hefty publication, weighing in at 269 pages, but offers an indispensible overview of the UK SEO market for the year ahead.
In the past three years I’ve attended a lot of conferences aimed at individuals within the digital industry. However, I’ve always been surprised with the lack of females in attendance. This led me to believe that either the digital marketing industry was highly male dominated, or that females were shying away from the larger conferences, or even a combination of the two.
With this in mind, I set out to try and uncover more females within the industry, those who would feel comfortable at an all female event, and so the DigitalFemales group was born.
Hi, I’m Sam. One of the things that’s been brought to my attention this year is the introduction to gTLDs, which stands for generic top-level domains, for those of you who might not be aware of them. In other words, “.brand”. So we’ll come on to what the “.brand” stands for shortly.
Last week it was announced that I am going to be blogging for State of Search in a series of guest posts talking about one subject: ‘Integration of Marketing Channels’. The posts will be going live daily over the course of the next two weeks.
My blog first post is titled ‘The Importance of Using Social to Impact Branded Search’ which follows on nicely from what we have been talking about at Koozai over the past year.
On the 22nd September 2011, I made my first appearance on a stage at OMN London alongside Mike Essex where we presented our tactics for dominating page one of the search results for a brand. If you had asked me six months ago whether I would have done something like this, the answer would have been a definite NO! However, I overcame my fears and stood up in front of approximately 300 people with an interest in digital marketing and presented to them.
From speaking to people in the industry over the past three years, public speaking is a fear of many people and I wanted to put together this post to share some of my thoughts and tell you how I went about combating that fear in 15 steps.
Linkdex is quickly becoming one of the most talked about SEO tools in the industry and considering it has only been around since the start of 2011, this is pretty impressive. It is an evolving tool and still has a long way to go based on the conversations I have had with the Linkdex team.
I know there are a lot of agencies and companies using Linkdex already and many of us will be asking the same questions and wanting to know what their plans are for taking this great tool to the next level. Read More
Back in January I met John Straw, the founder of Linkdex. He’s an extremely enthusiastic character and I got a five minute demo of the tool which launched earlier on that month. From the word go, I could tell that he had created a very exciting tool that would be used by agencies and companies around the world.
I speak to so many people outside the online marketing world who have no idea that some of the results on search engines are paid for and I also get different responses when asking people which result they typically click on. I thought a bit of market research into this could be beneficial so those of you who are not in the SEO world, could you take one minute to complete this quick survey for me and pass it onto any friends and family. The more data we can collect, the more interesting the results will be – The Perception of Search Results