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Samantha Noble
Samantha Noble is the Marketing Director at Koozai; having worked within the marketing industry for over nine years, Sam has a plethora of marketing knowledge. With a strong understanding of digital marketing techniques, Sam will be covering all aspects of search and the industry in general.
Blog Posts, Videos and More
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- News
- 16th May 2013
- Comment
Koozai shortlisted for an EU Search Award
Here at Koozai HQ, we’re are over the moon to announce that we’ve been shortlisted for an award at the 2013 European Search Awards.We’ll be competing against four other agencies for the chance to win the Best Local SEO Campaign category at the prestigious awards ceremony being held in Barcelona. Read More
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- News
- 12th Apr 2013
- 2 Comments
Over 180 Amazing Tips From BrightonSEO 2013 (#brightonseo)
Today, was the first BrightonSEO of 2013 and half the Koozai team were there to support one of the biggest search marketing conferences in the UK. This year, BrightonSEO was run over three separate tracks meaning that attendees get the opportunity to choose between 38 sessions and 42 speakers… what a choice! -
- News
- 8th Mar 2013
- 23 Comments
Funny Job Interview Stories From Across the Digital Industry
Over the past few years I have interviewed a lot of individuals for digital marketing related roles including SEO, PPC, Social, Analytics and Content. A lot of the time, interviews run pretty smoothly and you get an idea of how the interview is going to pan out right from the very start. However, there have been some occasions where I have interviewed people and some of the things they come out with are shocking! -
- News
- 20th Feb 2013
- 6 Comments
Remarketing with Google Analytics and Google AdWords - #SESLON
This afternoon, I had the pleasure of presenting at SES London, one of the largest conferences that travels around the world. When looking at the session ‘Winning PPC Tactics’, it got me thinking about what I could present. -
- Paid Search
- 28th Nov 2012
- Comment
Building Remarketing Lists & Audiences
Hi, I’m Sam. Today I want to talk to you about remarketing. Remarketing is a relatively new service offered by Google, and previously you could only set this up via your Google AdWords account. It was quite clunky, and you had to just put different pieces of code on different elements of your site in order to start building up the audiences.
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- Brand
- 20th Nov 2012
- 9 Comments
55%* of Brands Have Not Secured Their Twitter Handle
* Now that I have your attention, the ‘stat’ in the title is correct for the purpose of this post. It is based on the 125 brands who came top in the Sunday Times Best Companies to Work For in 2012. Read on to find out more…. -
- Social Media
- 23rd Oct 2012
- 6 Comments
Unethical Facebook Groups and Pages Need to be Taken Down
Facebook was launched back in February 2004 and now attracts more than one billion active users. This means that a huge number of people and stories are added to the popular social network which have the ability to go viral very quickly. Yet this can cause a big problem.
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- Brand
- 25th Sep 2012
- Comment
Managing Your Brand's Reputation Online - #EdgeBristol
This post goes live at the same time as my presentation at On The Edge Live in Bristol where I am talking about the importance of reputation and how you should be managing your brand’s reputation online. -
- Analytics
- 3rd Aug 2012
- 5 Comments
Remarketing with Google Analytics
In July 2012, Google announced a new way to do remarketing which will make it much easier for advertisers to take advantage of this fantastic marketing channel. The new method for remarketing is much smarter and more powerful way, which allows you to create advanced strategies with just one piece of code. -
- 20th Jul 2012
- 2 Comments
Koozai Named as Finalists for the Digital Entrepreneur of the Year Awards 2012
The dust has barely settled following our recent win at the European Search Awards and now Koozai have received another nomination. This time we’re in the running for the Digital Business of the year at the Digital Entrepreneur of the Year Awards. -
- Paid Search
- 10th Jul 2012
- 15 Comments
Cracking Examples of Effective Remarketing and How to Compete
Over the past 12 months I have seen remarketing grow significantly and the campaigns have been extremely creative and effective. It is surprisingly cost-effective when compared to other forms of display advertising making it very appealing for advertisers.