We love digital
Call 0845 485 1219
We love digital - Call and say hello - Mon - Fri, 9am - 5pm
In our fourth Koozchat we asked 10 questions about the future of Analytics and 26 experts helped us find some of the best tips and tricks. We’ve compiled their responses below, along with some extra advice from the Koozai team.
One of the biggest areas of wastage in online marketing is when people use paid search channels for the wrong purpose, and quite often that involves people using the Google AdWords Search Network to do things that it really isn’t designed to do, like build awareness of a brand. So what I’m going to do in this video today is to discuss all the different kinds of online advertising platforms, what they can do and the different ways they can be used to suit specific business needs.
It’s been a long time since Content Marketing was just about the words. Images, audio and video have been transforming static content into beautiful works for years, but over the last 12 months that has been taken to another level with interactive content pieces that could change how we use the web forever. But, just how are these works made?
The world of SEO is always changing which is why we thought there was no better time to discuss what SEO will be like in the future. We gathered together over 30 industry professionals and asked them everything from what the next algorithm update will target to whether Black Hat SEO will ever die and what links we will be building in the future.
Last week 21 online marketing professionals took part in our second ever Koozchat twitter conversation to discuss the future of Content Marketing. They covered seven key topics which generated over 180 ideas which we’ve compiled together below.
We’ve created almost one hour’s worth of free video guides designed to help you maximise your Google AdWords campaigns. From the best ways to save money, to future paid search trends and regular checks there’s something to help every account.
During our PPC week we asked 12 industry experts for their number one Paid Search tip and the results were fascinating. This led to a discussion internally about what we felt the most important factor was and below you can see the result of that debate with 14 members of the Koozai team debating which tactic they feel works best.