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In this post, I would like to take you through a number of ways to enhance your digital marketing strategy and increase your reach and authority, while helping secure your position by making sure not all your eggs are in the Google organic basket.
Do you remember the Three Billy Goats Gruff?
Depending on which story you read, these intrepid explorers risked their lives crossing a bridge which happened to house a rather hungry troll. You can read the story here if you fancy, but the long and short of it is (spoiler alert) the troll gets owned by the largest billy goat, and the three brothers spend eternity chomping on sweet, green grass.
Today was day two of the Conversion Conference in London and it was another excellent line-up with great tips on user testing and gaining every last bit of value from a website. I’ve compiled my favourite take-aways below and it’s another epic list that shows the wealth of great advice on show.
Today we attended the Conversion Conference conference which is dedicated to anyone wanting to achieve maximum ROI from their online campaigns. Internationally renowned experts help us learn how to improve sales and increase site conversion rates. Here’s a quick overview of the main points from Day One.
Hi, I’m Laura. I’m a Digital Marketing Executive at Koozai, and I just want to talk to you briefly about exact match domains. Now Google have recently rolled out an algorithm update with regards to exact match domains, and I want to tell you a bit more about what that means.
Looking back through my notes from the fantastic SearchLove2012 (Day One here, Day Two here if you’re interested) I had a lot of comments in there referring to Kings and Queens within our business. Guillotines seemed ultimately fitting for our industry as they seem to fall randomly (and less randomly) with great frequency. So what are the contenders for the SEO monarchy in 2012 and why?
Well Day Two of Searchlove 2012 is over. We’ve had some excellent speakers, my top 2 being Wil Reynolds and Dave Peiris, plus an amusingly frank and honest talk from Paul Madden. Yesterday I posted my take on Day One for those who couldn’t make it and those who didn’t want to make notes!
Well Day One of Searchlove 2012 just flew by! We saw some great speakers and picked up loads of useful information to take back and use. Here’s a quick overview and a few pointers from each of the speakers.