Call 0845 485 1219
We love digital - Call and say hello - Mon - Fri, 9am - 5.30pm
Something I’ve only come across recently (laugh now if you’ve been using it for a while!) is the ability to have multiple Chrome or Firefox user accounts on one computer. Sounds simple, but it turns out there a lot of advantages to using this when you manage multiple SEO clients, or multiple accounts of any online variety, or even just multiple email accounts. I’m going to go over those benefits in this post and also explain how to set everything up yourself.
In 5 minutes time you won’t have to keep logging in and out of accounts! Read More
Hello. This video is about advanced segments and is a follow-up to my recent blog post about my top 15 useful advanced segments. Advanced segments are used to analyse your website data so that you can get more out of it, and the end result is always going to be you want to improve the performance and conversions of your website.
Advanced segments in Google Analytics are one of the most valuable tools to anyone looking to understand their website performance better. If you’ve not used them before I recommend you check out my how to set up advanced segments guide first. This post includes some of my favourite segments, why they’re useful and a link so that you can use them in your Google Analytics account too. Read More
Having AdWords data in Google Analytics is very valuable, but how do you get it? This post is going to show you how to link your AdWords and Analytics accounts so that you see the data in each. I’ll also answer some common questions, such as: why are my AdWords keywords not showing in Google Analytics? What is (not set) in Analytics? What is automatic campaign tagging? And more! Read More
If you’ve ever wondered who you’re bidding against in AdWords and how your ads are performing comparatively, you may be in luck. Google are now offering an insight into the auction process at keyword-level, enabling advertisers to see how their campaigns are weighing up.
This is the second part to my full write up of SMX London 2012, covering google+, remarketing and social shares being the new link building. This post includes tips from Lisa Myers, James Carson, Simon Heseltine, Bas van den Beld, Kevin Gibbons, Guy Levine, Marc Poirier, Lisa Williams and Ariel Bardin.
I’ve just spent the last two days at SMX London where I’ve learnt a lot, given a presentation and met lots of new faces. Here I’m going to summarise key points I’ve learnt from the sessions I attended.
As this post goes live I am presenting on Overlooked, Underloved & Unknown Analytics at SMX London 2012. I wanted to share my slides and resources as there’s a lot of information in them and I only have 12 minutes to cover it all! I’ve also set up custom reports and dashboards which are linked to here.
The addition of Social Reports represents a major update for Google Analytics. At first glance there’s some useful data that can help you work out a better ROI for social media than ever before. UPDATE: Backlink data has now also been added!
In March 2011 Google introduced a new interface for Google Analytics. Over a year later the new interface has just had the addition of what seem to be the finishing touches. Read More