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You may have noticed that Stumbleupon has recently undergone a rather big redesign. The change is aimed at making it easier for people to explore the things that interest. They have also added a new feature called Channels.
However the new design has left regular users slightly uncoordinated with many confused as to how they should use the new version.
Google Plus is Google’s latest punt into the social media platform. To date there are roughly 50 million users already signed up. With the introduction of business pages we can expect this to increase quite rapidly. You may already have a profile set up but have you optimised it?
Just like Facebook profiles, your Google Plus profile can rank. But if you are looking to promote more than just yourself then these pointers may also help you rank for the services you provide, your skills or products.
Christmas is the time of year that a majority of online stores expect to see a spike in trade especially with more and more people now looking to carry out most of their festive shopping online. However, if your site isn’t ready for Christmas you could completely miss the boat.
Too many businesses think it’s enough to upload their products and the Christmas custom will come flooding in. But just like the high street you need to be seen and if you haven’t carried out the needed work on your site, this just isn’t going to happen.
Search Engine Optimisation is now a profession a majority of companies and individuals have heard of. It’s also a profession that a number of people think is easy and they can do themselves by reading a couple of blogs and help files.
Unfortunately this usually leads to out of date methods continuing to do the rounds. With so many self proclaimed experts willing to spread the word on old theories it’s easy to see why so many companies are misled by inaccurate information.
With consumers now more connected through location-based, social and mobile environments, Google held ThinkLocal 2011. A mini conference aimed at reviewing local search and mobile search and how businesses need to control and promote their brands to consumers at the moment they are searching.
This event showcased insights, inspiration and ideas on how to more closely connect businesses with their customers.
Hi, my name’s Andy. I’m one of the digital marketing executives here at Koozai, and today we’re going to be talking about blogging for business.
Recently we’ve had quite a few customers ringing up asking if they should start blogging, whether they should have a blog on their site and whether it’s going to be beneficial to them. So today I’m going to go through a few pointers, and hopefully this will answer a few basic questions for you.
Social bookmarking can send a lot of traffic to any site. If you do it correctly then you can see a huge increase in visitors. Sites like Stumbleupon, Digg and Reddit can turn into a valuable source of visitors.
The trick is getting your content onto the front page of these types of sites, however a lot depends on you making the right submissions and ensuring the correct information is in place.
Success can also lead to your site and pages receiving new incoming links.
Here we have some areas to think about when submitting to bookmarking sites to help work towards improved traffic.
A question I have been asked a number of times is “Why doesn’t Google show all my links?”
It’s not unnatural for people to check on how many links are being seen and counted by Google if their site is undergoing a link building campaign.
So when Google reports a much lower than expected number of links this can set the alarm bells ringing.
Hi. My name is Andy Williams. I’m one of the search specialists here at Koozai. Today we’re going to be talking about setting up multiple Google Places profiles.
If your business has got multiple locations, the last thing that you want to do is set them all up manually. Now thankfully, Google has given us the chance to load them up via a data feed. So this is the area we’re going to be looking at today.
The new design appears to hint that more weight is now being put on reviews over any other element.
The new big red box at the top of a Google Places page invites you to leave a review when before this wasn’t something so obviously promoted.
Gaining links from sites is obviously beneficial but isn’t enough on its own to help ensure you rank in the search engines for your desired phrases. Links that include relevant anchor text will play an important role in your SEO campaign.
This is especially important if you are looking to target competitive terms. However there are a few things that should be taken into consideration along the way.